Oner Active to Open First Store in NoHo
The 4,700-square-foot store at 0 Bond Street opens Saturday, November 7, marking the brand's first New York location.
Updated on Nov. 4, 2026 in Openings & Closings
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Oner Active will open its first store in New York's NoHo neighborhood on Saturday, November 7, at 0 Bond Street. The 4,700-square-foot space follows a Moving Day activation that carried supersized brand products through Manhattan on October 26.
Why it matters
The store gives the brand a physical presence in the U.S., which its founder said is Oner's biggest market. The company signed a 10-year lease on the space in May, signaling a long-term commitment to New York.
The store covers 4,700 square feet under a 10-year lease signed in May 2025. The company has not disclosed sales targets or projected revenue for the location.
The players
Oner Active
Oner Active is a fitness apparel brand that was founded in 2020 and has no stores in the United Kingdom.
Krissy Cela
Krissy Cela is the founder of Oner Active, who led the Moving Day activation and described New York as a logical site for the store.
The details
Founder Krissy Cela led a crew of movers carrying supersized versions of brand staples, including a 4ft water bottle and 33lb mannequins, through Manhattan on October 26. The store will also sell NY SEEN, an in-store-only lifestyle capsule, and customers can book one-on-one fit sessions online with product experts.
Timeline
May 2025: Oner signed a 10-year lease on 0 Bond Street.
October 26, 2026: The Moving Day activation carried supersized products through Manhattan.
November 7, 2026: The NoHo store opens to the public.
Market Landscape
Oner's move into a physical flagship follows a pattern of digitally native apparel brands opening stores in major U.S. cities after establishing online demand. The brand's choice of New York reflects its position as the company's largest market.
New York shoppers will be able to visit the NoHo store to buy products in person and book fit sessions with product experts. Those who want custom sizing help can reserve a session online before visiting.
The takeaway
Shoppers who want personalized fit advice can book a one-on-one session online before visiting the NoHo store. The opening is a useful signal of how digitally native brands are investing in physical retail in New York.
What happens next
The NoHo store opens to the public on Saturday, November 7, 2026, at 0 Bond Street.
Further reading
Explore more Openings & Closings news from across New York City.
Source note: This article includes information reported by ClickZ.
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