Sammi Cohen Will Launch Social Commerce Network
The business-focused network debuts in Los Angeles on October 6, 2026, with a series of weekly livestreams.
Updated on Sept. 22, 2026 in Television
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Sammi Cohen is launching the Social Commerce Network on October 6, 2026, in the Sawtelle neighborhood of Los Angeles. The new digital platform will broadcast business news three times per week.
Why it matters
The network aims to provide a human-centric approach to business news in an increasingly automated media landscape. The program plans to emphasize coverage of women-led enterprises.
Sammi Cohen currently maintains an audience of 500,000 followers, including 250,000 on Instagram and 107,000 on YouTube. Approximately 70% of this total follower base is comprised of women.
The players
Sammi Cohen
Sammi Cohen is a digital content creator and media personality who leads the new network with an existing audience of over 500,000 followers.
Alaina Hartley
Alaina Hartley is the co-host for the newly established Social Commerce Network.
The details
The show will air on Tuesdays, Wednesdays, and Thursdays from 11 a.m. to 1 p.m. Pacific time, streaming across YouTube, X, TikTok, and Instagram. Each broadcast features a dedicated news segment followed by short-form interviews with industry leaders, incorporating real-time viewer questions.
Timeline
The Social Commerce Network will officially launch on October 6, 2026.
Weekly broadcasts will occur every Tuesday, Wednesday, and Thursday.
Shows are scheduled to stream daily from 11 a.m. to 1 p.m. PT.
Industry Dynamics
This network follows the trend of social-first creator-led news networks by shifting business reporting away from legacy cable outlets to live, interactive digital platforms. By prioritizing direct audience interaction over traditional broadcasts, the venture signals a broader move toward hyper-niche media hubs.
Viewers can access the network via YouTube, X, TikTok, and Instagram during the standard broadcast windows. Because the show incorporates live feedback, audience members will have the opportunity to engage directly with hosts and featured business guests through chat features.
The takeaway
This launch highlights the growing trend of creators using their established followings to build dedicated news platforms rather than relying on traditional outlets. Prospective viewers can prepare by following the specified social media accounts ahead of the October 6 premiere to participate in live Q&A sessions.
What happens next
The Social Commerce Network is scheduled to hold its official launch event and first broadcast on October 6, 2026.
Further reading
For more on the changing landscape of digital media in the city, visit the Television section.
Source note: This article includes information reported by Variety.
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Would you prefer to get your business news from independent livestreamed creators rather than traditional networks?
