Oprah Features Meghan's As Ever Basket in Gift Guide
Oprah Winfrey's 2026 holiday gift guide includes the $250 As Ever Signature Basket for a second consecutive year.
Updated on Nov. 12, 2026 in Weddings
Oprah Winfrey included Meghan Markle's As Ever Signature Basket, priced at $250, in her 2026 holiday gift guide unveiled Thursday, November 12, 2026. As Ever celebrated the endorsement with a post on Instagram.
Why it matters
The feature marks the second consecutive year Oprah has highlighted As Ever products, giving the brand continued visibility during the holiday shopping season. For shoppers, the guide offers a curated option for gifting from a brand founded by Meghan Markle.
The As Ever Signature Basket costs $250 and includes fruit spreads, flower sprinkles, three herbal teas, a chocolate bar trio, and candle No. 519. The source does not report sales figures or stock levels for the basket.
The players
Oprah Winfrey
Oprah Winfrey is a media mogul and talk show host whose holiday gift guides are widely followed by consumers seeking product recommendations.
Meghan Markle
Meghan Markle is a former actress and Duchess of Sussex who founded the lifestyle brand As Ever.
As Ever
As Ever is a lifestyle brand founded by Meghan Markle that sells food, tea, candles, and gift collections.
The details
The basket contains As Ever fruit spreads, flower sprinkles, three herbal teas, a chocolate bar trio, and candle No. 519, which is hand-poured in California and references the May 19, 2018 royal wedding date. Oprah's description was published on Oprah Daily and quoted in As Ever's newsletter, while the brand promoted the item as part of its limited-edition Gift Basket Collection.
Timeline
May 19, 2018: Royal wedding date referenced by candle No. 519 in the Signature Basket.
March 2021: Harry and Meghan's interview with Oprah about their royal family experiences.
Thursday, November 12, 2026: Oprah unveiled her 2026 holiday gift guide featuring the As Ever basket.
Season Trajectory
Oprah's 2025 gift guide featured the As Ever signature fruit spread gift box, and the 2026 guide returns to the brand with the $250 Signature Basket. The repeat placement follows a pattern of celebrity-brand endorsements appearing in major holiday gift roundups.
Shoppers considering holiday gifts can add the $250 As Ever Signature Basket to their lists, which bundles food, tea, chocolate, and a candle into one purchase. The guide also includes the brand's advent calendar and a dog toy for households looking for additional options.
The takeaway
Curated gift guides from major media figures can shape holiday purchases, so comparing the contents and price of a bundle against similar options helps shoppers decide what fits their budget.
Further reading
For more on celebrity brand launches and gifting trends, explore Weddings coverage on Wisevoter.
