Dynamat Names EMA as Midwest Representative

Electronic Marketing Associates will represent Dynamat's home, architectural, and custom integration business across five Midwest states.

Updated on Nov. 2, 2026 in Home Entertainment

Photograph of a bare steel workbench in a light-industrial garage with an unrolled dark sound-deadening sheet and a rubber roller beside it. — Dynamat has appointed Electronic Marketing Associates, led by Matt Selecman, to represent its home, architectural, and custom integration business across Missouri, Iowa, Illinois, Nebraska, and Kansas. AI Illustration. Upload story photo >

Dynamat has appointed Electronic Marketing Associates as its home, architectural, and custom integration representative in Missouri, Iowa, Illinois, Nebraska, and Kansas. EMA will support dealers, distributors, integrators, and custom installers in the territory.

Why it matters

The appointment gives regional installers and retailers a local point of contact for selecting Dynamat's sound-deadening and sound-encapsulation products. It also extends Dynamat's distribution support across a five-state area.

Electronic Marketing Associates covers five states: Missouri, Iowa, Illinois, Nebraska, and Kansas. Dynamat's lineup in the territory includes Dynamat Xtreme, Dynil, DynaCore, DynaPad, DynaBox, and EnWall.

The players

Dynamat

Dynamat is a manufacturer of sound-deadening and vibration-damping products used in vehicles and home audio installations.

Electronic Marketing Associates

Electronic Marketing Associates is a manufacturer representative firm that has served consumer electronics and home theater brands since 1972.

Matt Selecman

Matt Selecman is the principal of Electronic Marketing Associates.

The details

Electronic Marketing Associates, led by principal Matt Selecman, will provide product representation, dealer support, and technology guidance to specialty audio/video retailers and custom installers. The firm has represented consumer electronics and home theater manufacturers since 1972.

November 2, 2026: Dynamat announces the appointment of Electronic Marketing Associates.

Market Landscape

Sound-deadening products such as Dynamat's lineup are commonly sold through specialty audio/video retailers and custom installers rather than mass retail channels. Regional manufacturer representatives like EMA serve as the link between brands and those installers.

Homeowners and businesses in Missouri, Iowa, Illinois, Nebraska, and Kansas can now work with a regional representative to find sound-deadening solutions for home theaters and commercial spaces. Custom installers in those states gain a closer point of contact for Dynamat products.

The takeaway

Homeowners planning a home theater or audio upgrade can ask installers whether sound-deadening materials are part of the build. Working with a local integrator can help match products to room size and noise goals.