Seven Sundays to Launch Snowball Cookie Puffs

The plant-based cereal brand is releasing a new seasonal product on 1 November.

Updated on Oct. 28, 2026 in Vegetarian

Bold vector editorial illustration of a bowl filled with spherical cereal puffs, evoking a simple plant-based breakfast product launch. — Seven Sundays will launch its limited-edition Snowball Cookie Puffs, a plant-based, gluten-free cereal with vanilla-maple flavoring, on 1 November. AI Illustration. Upload story photo >

Live Poll

Do you prefer buying limited-edition seasonal food items during the holiday shopping season?

Seven Sundays will release its limited-edition Snowball Cookie Puffs cereal on 1 November. The gluten-free, plant-based breakfast option features a vanilla-maple flavor profile.

Why it matters

The seasonal launch aims to bring festive flavor to the breakfast category while maintaining a focus on simple ingredients and plant-based nutrition.

The cereal is crafted from 9 ingredients, including pea protein, maple syrup, and gluten-free oats. Each serving offers 8g of plant-derived protein.

The players

Seven Sundays

A food company that focuses on producing plant-based breakfast products made with simple, high-quality ingredients.

Whole Foods Market

An American multinational supermarket chain that specializes in natural and organic products.

The details

The cereal consists of powdery, poppable puffs coated with vanilla-maple flavor. It is formulated with upcycled non-GMO corn, tapioca, coconut oil, potato starch, vanilla extract, and sea salt.

Snowball Cookie Puffs cereal becomes available for purchase on 1 November.

Culture Shift

This release follows the broader breakfast category's transition toward plant-based nutrition. It highlights a shift in consumer demand for festive flavors that remain compatible with gluten-free and clean-label dietary standards.

Shoppers can find the product at major retailers including Whole Foods Market, Fresh Thyme, Central Market, and Thrive Market. The cereal provides an alternative breakfast option that excludes refined sugars and artificial additives.

The takeaway

Consumers looking for seasonal breakfast options can incorporate this product into their routines to satisfy holiday cravings with simple ingredients. Check individual retail locations after 1 November to confirm stock availability.