Deep Indian Kitchen Surpassed $100 Million Sales

The frozen food brand has reached a major sales milestone while expanding its corporate leadership team.

Updated on Oct. 13, 2026 in Vegetarian

Deep Indian Kitchen has reached $100 million in retail sales, prompting parent company Deep Brands to hire Maria McManus as marketing vice president. AI Illustration. Upload story photo >

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Deep Indian Kitchen has officially crossed $100 million in retail sales across the United States. Following this milestone, parent company Deep Brands appointed Maria McManus as the new senior vice president of marketing.

Why it matters

The company appointed the new executive to oversee marketing strategies for its growing portfolio, which now includes the frozen Thai brand Tem Toa, as it enters a new phase of national expansion.

Deep Indian Kitchen is now available in over 26,000 stores nationwide and accounts for more than 50% of U.S. frozen Indian food sales. It currently holds the rank of the number one fastest-selling natural frozen entreé brand.

The players

Maria McManus

Maria McManus is the newly appointed senior vice president of marketing at Deep Brands who will oversee insights for the company's food portfolio.

Deep Indian Kitchen

Deep Indian Kitchen is a national frozen food brand that offers products manufactured using traditional Indian recipes and processes.

Deep Brands

Deep Brands is a corporate entity formed in 2026 that manages a portfolio of frozen food brands including Deep Indian Kitchen and Tem Toa.

The details

Deep Brands products are manufactured using traditional recipes and processes to maintain brand authenticity. The company's expansion strategy includes the recent launch of its frozen Thai brand, Tem Toa, in early 2026.

Deep Foods Inc was founded in 1977.
Deep Indian Kitchen launched in 2019.
Deep Brands formed in 2026.
The Tem Toa brand launched in early 2026.
Deep Indian Kitchen crossed $100 million in sales in October 2026.

Culture Shift

The success of these products highlights a broader shift in American dining habits toward convenient yet traditionally inspired global cuisines. This growth capitalizes on the increasing consumer demand for natural frozen entreé options that do not sacrifice traditional preparation methods.

Shoppers can expect continued availability and potential expansion of product lines at major grocery retailers nationwide. This growth ensures that customers will see more of these frozen options in the 26,000 stores that currently stock the brand.

The takeaway

The brand's rapid ascension to the top of the frozen natural entreé category demonstrates the power of scaling traditional recipes for a mass-market audience. Consumers looking for diverse frozen food options can expect more variety as the company integrates its new marketing leadership.