Next In Natural Acquired Organic Brand Three Trees
The company has expanded its plant-based portfolio through the acquisition of the California-based nut milk producer.
Updated on Oct. 6, 2026 in Organic Food

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Next In Natural has acquired Three Trees, a brand known for its organic nut and seed milks. The acquisition aims to scale the plant-based brand alongside the company's existing portfolio.
Why it matters
Next In Natural plans to leverage its internal marketing and business development teams to scale both brands symbiotically. The move marks a strategic effort to combine Three Trees milk products with those from the company's previous acquisition, Chameleon Cold Brew.
Three Trees currently offers eight distinct plant-based milk varieties that are free of gums, oils, thickeners, and emulsifiers. Its products are available at major national retailers including Whole Foods, Sprouts, and Target.
The players
Next In Natural
This is a Brooklyn-based company that manages a portfolio of organic food and beverage brands.
Three Trees
This California-based manufacturer produces organic nut and seed milks without the use of gums or emulsifiers.
Chameleon Cold Brew
This coffee brand was acquired by Next In Natural in 2026 and is being integrated with other portfolio products.
The details
Next In Natural intends to utilize its research and development resources to pair Three Trees products with Chameleon Cold Brew items. Three Trees, which originated in San Francisco, recently expanded its portfolio in 2025 by introducing a line of bottled milk teas.
Timeline
Three Trees launched a bottled milk tea line in 2025.
Next In Natural acquired Chameleon Cold Brew in 2026.
The acquisition of Three Trees was finalized on October 5, 2026.
Culture Shift
The acquisition reflects a broader shift toward clean-label consumption where consumers increasingly reject synthetic additives in plant-based milks. This move underscores how major companies are consolidating niche, ingredient-transparent brands to dominate the premium organic market.
Consumers can expect to see more integrated branding and product pairings between Three Trees and Chameleon Cold Brew on store shelves at retailers like Whole Foods and Target. These changes may simplify shopping for customers who frequently purchase both coffee and plant-based milk alternatives.
The takeaway
The acquisition positions Next In Natural to streamline its supply chain and cross-promote its beverage offerings. Shoppers should anticipate potential bundled product availability as the company integrates its two coffee and milk brands.
Further reading
Learn more about the latest industry movements in Organic Food.
Source note: This article includes information reported by vegconomist - the vegan business magazine.
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