Endeavour Group Retail Sales Rise 3%
Endeavour Group's retail sales grew 3 per cent to $2.58 billion in the first quarter, its fourth consecutive quarter of growth.
Updated on Nov. 2, 2026 in Retail

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Endeavour Group reported a 3 per cent increase in retail sales to $2.58 billion in the first quarter. Growth was mainly driven by transaction growth at Dan Murphy's, and total group sales rose 2.8 per cent.
Why it matters
The result extends a run of retail growth for the company while consumers are managing spending carefully and prioritising value for money. Sales momentum slowed after a strong July, with spending more moderate in the months that followed.
Endeavour Group's retail sales rose 3 per cent to $2.58 billion in the first quarter, and total group sales increased 2.8 per cent. The hotels segment improved 1.9 per cent, while the report does not give the prior-period base for these comparisons.
The players
Endeavour Group
Endeavour Group is an Australian drinks and hospitality company that operates the Dan Murphy's and BWS liquor retail chains as well as a hotels segment.
Dan Murphy's
Dan Murphy's is a large Australian liquor retail chain owned by Endeavour Group.
The details
Endeavour Group reinvested in everyday low pricing at Dan Murphy's and improved value at BWS during the quarter. The company said it has clear plans across the group to maintain range, value-driven offers and service as it approaches the end-of-year holiday season.
Timeline
July: a very strong month of performance for Endeavour Group.
First quarter of 2026: retail sales grew 3 per cent to $2.58 billion.
End-of-year holiday season: the group's planned focus on range, value offers and service.
Market Landscape
Endeavour Group's fourth consecutive quarter of retail growth extends a run that places it among the stronger performers in Australian liquor retail. The result shows its Dan Murphy's and BWS banners continuing to gain share through value-led pricing even as consumer spending moderates after July.
Shoppers at Dan Murphy's and BWS may see continued everyday low pricing and value-focused offers heading into the end-of-year holiday season. Households managing tighter budgets can expect the group to keep emphasising value for money.
The takeaway
Value-led pricing and transaction growth have kept Endeavour Group's retail sales rising, but consumers are spending more carefully. Shoppers comparing liquor prices may find the most value at the retailers that are actively reinvesting in everyday low pricing.
Further reading
For more on how retailers are responding to shifting household budgets, see Retail coverage.
Source note: This article includes information reported by Inside FMCG.
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