Leuca to Launch Canned Cocktails in BWS Stores

The beverage brand will bring its low-calorie vodka range to 19 locations across Victoria and Queensland from 2 November 2026.

Updated on Oct. 30, 2026 in Cocktails

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Leuca is set to launch its low-calorie canned vodka range in 19 BWS retail locations across Victoria and Queensland starting 2 November 2026. AI Illustration. Upload story photo >

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Beginning 2 November 2026, 19 BWS stores across Victoria and Queensland will start stocking the Leuca beverage range. This expansion follows the brand's initial soft launch in July 2026.

Why it matters

The pilot rollout in selected retail outlets represents a strategic push for Leuca to establish a foothold in the Australian ready-to-drink market. This move allows the brand to test consumer demand across two major states following recent marketing efforts.

Each 330ml can of Leuca contains 4 per cent ABV and fewer than 74 calories per serving. The range includes three flavours: Watermelon Mint Lime, Apple Blackcurrant, and a third variety.

The players

Leuca

This beverage company produces canned cocktails featuring water, distilled vodka, and natural fruit flavouring.

BWS

This major Australian alcohol retailer is partnering with brands to pilot new product launches in its stores.

The details

Leuca products consist of water, distilled vodka, and natural fruit flavouring. The brand recently introduced the lineup to the public through a brand activation event held at the Beach Road Hotel in Sydney.

Timeline

  1. July 2026: Leuca performed a soft launch of its products.

  2. 2 November 2026: 19 BWS stores begin stocking the Leuca range.

Culture Shift

The introduction of low-calorie vodka cans reflects a broader trend within the Australian ready-to-drink market as brands pivot toward health-conscious options. This shift positions Leuca alongside competitors vying for space in a market increasingly defined by moderation and transparency.

Shoppers in Victoria and Queensland can now purchase the three-flavour Leuca range at select BWS locations starting 2 November 2026. This availability provides a low-calorie alternative for those looking to stock up on vodka-based drinks for the summer season.

The takeaway

Consumers should keep an eye on local shelf availability as the pilot rollout begins in November. Monitoring retail stockists is the most effective way for interested drinkers to sample the new range early.

Further reading

Explore more trends in the Cocktails section.

Source note: This article includes information reported by Inside FMCG.

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Would you choose a low-calorie, non-carbonated alcoholic beverage over traditional options?