UnitedMasters Expands Latin Music Roster with New Signings
The company adds Puerto Rican artist Lyanno and Chilean musician Lyon La F to its growing Latin music division.
Updated on Oct. 26, 2026 in Latin
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UnitedMasters has officially signed independent artists Lyanno and Lyon La F to its Latin music division. This expansion comes as the company hosts a panel at Billboard Latin Music Week.
Why it matters
The company is growing its Latin music division to better support independent artists with a dedicated global infrastructure. This effort underscores a broader strategic focus on the Latin music market.
The new roster members include ASCAP Award winner Lyanno, a native of Puerto Rico, and La Serena, Chile-based artist Lyon La F, who is known for the track Deja Que El Mundo Se Acabe.
The players
UnitedMasters
This is a music technology company that provides distribution and development services to independent artists globally.
Lyanno
He is an award-winning independent artist from Puerto Rico recognized for his contributions to the Latin music scene.
Lyon La F
He is a Chilean musician based in La Serena who is known for releasing the song Deja Que El Mundo Se Acabe.
The details
UnitedMasters is providing these artists with comprehensive development services that extend beyond standard music distribution. The expansion effort is supported by a dedicated Latin division team featuring Adrian Mainou, Gineyda Cornelio, and Gerardo Mejia.
Timeline
UnitedMasters signed both Lyanno and Lyon La F in October 2026.
Industry Dynamics
The move follows the professional development and networking standards set by Billboard Latin Music Week. It reflects a wider trend among music platforms to formalize support structures for independent talent entering the competitive Latin music market.
Fans of Lyanno and Lyon La F can expect broader distribution and potential new releases as these artists leverage UnitedMasters' global development tools. Listeners will likely see these artists featured more prominently across streaming platforms.
The takeaway
This expansion highlights the increasing professionalization of independent music distribution channels on a global scale. Artists should look to utilize these specialized development teams to navigate the complexities of international music markets.
Further reading
Learn more about the latest developments in the Latin music scene.
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Do you believe independent artists benefit more from professional label partnerships than by remaining fully independent?
