Gilbert Brown Named Milwaukee Pro Football Head Coach
The former Packers star will lead a new expansion team in the Continental Football League starting in 2027.
Updated on Sept. 23, 2026 in Football
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Packers Hall of Famer Gilbert Brown has agreed to become the head coach of the new Milwaukee Pro Football expansion team. The franchise, which joins the Continental Football League, marks a return of professional football to Milwaukee.
Why it matters
The team brings professional football back to Milwaukee for the first time since the Green Bay Packers played their final home game at Milwaukee County Stadium in 1994. This expansion represents a new chapter for the city's sports landscape.
The Continental Football League has scheduled six games for the 2027 season. This is the first professional football activity in the city since the Green Bay Packers left Milwaukee County Stadium in 1994.
The players
Gilbert Brown
He is a Packers Hall of Famer who has been appointed as the head coach of the new expansion team.
Continental Football League
This is the professional organization bringing a new expansion football team to Milwaukee.
The details
Gilbert Brown, a celebrated figure in local sports history, will lead the startup franchise as it prepares for its inaugural season. The team is currently organizing operations and has slated player tryouts for early next year.
Timeline
The Green Bay Packers played their final home game at Milwaukee County Stadium in 1994.
Tryouts for the new team are scheduled for January.
The Continental Football League scheduled six games between May and July 2027.
Season Trajectory
This move signals a shift in the local sports hierarchy by reintroducing professional football to a city that has not hosted a pro team since the 1994 departure of the Green Bay Packers from Milwaukee County Stadium. The appointment of a high-profile coach establishes immediate credibility.
Fans can monitor the upcoming January tryouts for early indicators of roster composition and talent level. The team's six-game schedule will provide the first opportunity to see professional football played in the city in over three decades.
The takeaway
The arrival of a new football franchise offers local residents a chance to engage with a professional team for the first time in thirty years. Following the announcement, followers should track roster updates as the team moves toward its inaugural season in 2027.
What happens next
Tryouts for the team are scheduled to take place in January, while the inaugural season games are slated to run from May to July 2027.
Further reading
Learn more about the latest developments in the Football scene in the region.
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Would you support the return of a professional football team to your local community?
