ROC Startup Week Kicks Off in Rochester
The six-day celebration of local entrepreneurs opened Monday night at Sibley Square with a free documentary screening.
Updated on Nov. 3, 2026 in Openings & Closings

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ROC Startup Week, a six-day celebration of local entrepreneurs, small businesses, and innovation hosted by RocGrowth, kicked off Monday night at Sibley Square. The kickoff included a free screening of the documentary "City Mark: A Rochester Icon."
Why it matters
The week brings together business leaders, artists, nonprofit organizations, and community members to showcase and support the local entrepreneurial ecosystem in Rochester. It gives residents a concentrated opportunity to network and engage with the city's small business community.
ROC Startup Week runs six days, from the Monday, Nov. 2 kickoff through Saturday, Nov. 7. The documentary traces the history of Rochester's logo, which was created 50 years ago, though the full programming count and attendance were not reported.
The players
RocGrowth
RocGrowth is the Rochester-area organization that hosts ROC Startup Week to support local entrepreneurs and small businesses.
The details
The kickoff took place Monday night at Sibley Square and featured a free screening of "City Mark: A Rochester Icon," a documentary exploring the history of the city's logo from its creation half a century ago. A celebration followed the screening at The Mercantile, giving attendees a chance to network.
Timeline
Monday, Nov. 2: ROC Startup Week kickoff and documentary screening at Sibley Square.
Saturday, Nov. 7: ROC Startup Week concludes.
Later in November: The documentary is expected to be released on YouTube.
Market Landscape
ROC Startup Week is a recurring Rochester event hosted by RocGrowth that concentrates local entrepreneurship activity into a single week. The 2026 edition continues that model by pairing networking with civic history programming tied to the city's logo.
Residents interested in starting or supporting a local business can attend the remaining ROC Startup Week events through Saturday, Nov. 7. The week offers networking opportunities with business leaders, artists, and nonprofit organizations in the city.
The takeaway
Rochester's startup community is using civic storytelling, such as the history of its own logo, to connect entrepreneurs with the city's identity. Local readers who want to get involved can use the week's networking events as a starting point.
What happens next
ROC Startup Week concludes Saturday, Nov. 7, and the documentary "City Mark: A Rochester Icon" is expected to be released on YouTube later in November.
Further reading
For more local business coverage, see our Openings & Closings section.
Source note: This article includes information reported by WHAM.
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