Reiss Strategies Doubles Team, Revenue in Year Two

The New York communications advisory firm, founded in 2024, is moving to a new headquarters in Manhattan's Financial District.

Updated on Nov. 3, 2026 in Commercial

Bold flat-color editorial illustration of a tall stepped office tower with plain window bays against a navy and cream field, with a muted red accent, evoking growth in a Manhattan business. — Reiss Strategies, a New York communications advisory firm founded in 2024, has doubled its team and revenue and is moving to a larger Financial District headquarters. AI Illustration. Upload story photo >

Reiss Strategies, a boutique communications advisory firm focused on real estate and real estate finance, doubled its team size, revenue and office footprint over the past year. The firm is marking its second anniversary with a move to a new headquarters in the Financial District of Manhattan.

Why it matters

The firm's growth reflects demand for specialized communications advice within the commercial real estate sector in New York City. The expansion into a larger Financial District office signals continued investment in its New York base.

Reiss Strategies reports that its team, revenue and office footprint each doubled over the past year since its 2024 founding. Absolute headcount, revenue totals and office square footage were not disclosed in the announcement.

The players

Robyn Reiss

Robyn Reiss is the founder and CEO of Reiss Strategies, a communications advisory firm she launched after nearly two decades at Commercial Observer, where she served as executive director on the founding team.

Reiss Strategies

Reiss Strategies is a boutique communications advisory firm founded in 2024 that specializes in real estate and real estate finance, building its client roster through business development-focused communications strategies.

The details

Founder and CEO Robyn Reiss launched the firm after nearly two decades as executive director on the founding team at Commercial Observer. Roni Gross serves as chief operating officer and chief financial officer, and Dane Wisher was hired as executive vice president.

Founded in 2024.
Team, revenue and office footprint doubled over the past year.
Second anniversary and headquarters move announced November 3, 2026.

Industry Dynamics

The firm draws on its founder's nearly two decades at Commercial Observer, a trade publication covering the New York real estate market, to position communications advisory as a service for commercial property players. Its growth extends that editorial background into the client-facing advisory market that serves developers, lenders and brokers.

For New York City professionals in commercial real estate, the firm's expansion adds a specialized communications resource to the local market. Readers working with developers, lenders or brokers may find its advisory services relevant to their own business development needs.

The takeaway

Growth in specialized communications advisory suggests commercial real estate firms increasingly value targeted outside expertise. Professionals in the field can benefit from evaluating whether dedicated communications support fits their own business development goals.