I'm Donut ? Launched NYC Delivery Service

The Japanese donut brand has expanded its local footprint by adding delivery options via Uber Eats and DoorDash.

Updated on Oct. 6, 2026 in Japanese Food

Gouache-painted illustration of an open artisanal bakery box filled with donuts on a stone surface, evoking a convenient morning delivery service.
Japanese donut chain I'm Donut ? has expanded its New York City reach, offering local delivery for the first time via Uber Eats and DoorDash. AI Illustration. Upload story photo >

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I'm Donut ? has officially launched a delivery service in New York City. Customers can now order the brand's signature donuts and drinks through the Uber Eats and DoorDash mobile apps.

Why it matters

This move marks a significant expansion in accessibility for the popular Japanese donut chain as it seeks to meet rising consumer demand in the U.S. market. It allows the flagship store to reach customers beyond the immediate Times Square area.

The brand's U.S. flagship is located at 154 W. 45th St. in New York City, which first opened its doors in April 2025. The company currently maintains 11 total locations across Japan.

The players

I'm Donut ?

A Japanese donut brand founded by Chef Ryouta Hirako that operates international locations in Seoul, Taipei, Malaysia, and the United States.

Ryouta Hirako

The chef and founder who established the I'm Donut ? brand in Tokyo in 2022.

The details

The newly available delivery menu features a curated selection of signature donuts, various beverages, and exclusive box sets available only through online orders. Founded by Chef Ryouta Hirako, the company aims to streamline the ordering process for residents and office workers across the city.

Timeline

  1. The company opened its first location in Tokyo in 2022.

  2. The U.S. flagship location opened in April 2025.

  3. Delivery service began in New York City on October 5, 2026.

Culture Shift

The expansion follows a broader trend of Japanese confectionery chains entering the North American market to compete with domestic specialty bakeries. This shift mirrors the growing consumer appetite for international snack brands that leverage digital delivery infrastructure to bypass traditional storefront limitations.

New Yorkers can now bypass the lines at the W. 45th St. flagship store by ordering directly through the Uber Eats or DoorDash apps. This shift eliminates the need to visit the Times Square location in person, allowing for convenient delivery to home or office addresses.

The takeaway

The move signals that the brand is prioritizing convenience to capture a larger share of the local breakfast and snack market. Residents should check the delivery apps regularly for potential updates on exclusive online-only donut box offerings.

What happens next

The company has announced plans to continue its international growth with a future location opening in Indonesia.

Further reading

For more on the city's evolving culinary landscape, visit the Japanese Food section.

Source note: This article includes information reported by Fast Casual.

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Would you use a delivery app to order food from a new local specialty bakery?