CJ Hendry Brought Plush Flower Market to Rockefeller Center
The installation features 100,000 plush flowers available for visitors in midtown Manhattan.
Updated on Sept. 26, 2026 in Fine Art

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Artist CJ Hendry has launched her latest art installation at Rockefeller Center, showcasing 100,000 plush flowers. The interactive exhibition invites guests to take home one free flower, with additional pieces available for purchase.
Why it matters
The installation returns to New York City to satisfy the high demand from fans of Hendry's work. By moving the project to a high-traffic area in midtown Manhattan, the artist has significantly expanded the exhibition space from its 2024 debut.
The installation includes 100,000 plush flowers, with each additional item priced at $5. The market operates daily from 12 p.m. to 7 p.m.
The players
CJ Hendry
CJ Hendry is a contemporary artist known for large-scale, immersive installations that often utilize thousands of individual components.
Rockefeller Center
Rockefeller Center is a prominent commercial and cultural landmark in midtown Manhattan that frequently hosts public art exhibitions.
The details
CJ Hendry successfully relocated the popular Flower Market to Rockefeller Center to accommodate larger crowds following its initial success. Visitors are encouraged to engage with the display, which is designed to provide an immersive experience for the public.
Timeline
The Flower Market debuted on Roosevelt Island in 2024.
The installation opened at Rockefeller Center in September 2026.
The market remains open through Sunday, September 27-28, 2026.
Industry Dynamics
This installation follows the trend of experiential, social-media-focused pop-up art exhibitions that prioritize public interaction. By scaling the project to a major landmark, the artist mirrors a broader Hollywood-style strategy of turning niche creative concepts into mass-market events.
Visitors can access the installation daily between 12 p.m. and 7 p.m. at Rockefeller Center. Guests receive one free plush flower upon arrival, with the option to purchase extra flowers for $5 each.
The takeaway
The event highlights how modern artists are leveraging retail-style pop-up models to create accessible, interactive experiences. Fans looking to secure a flower should arrive during the operating window to ensure availability.
Further reading
Explore more local exhibits at the Fine Art section.
Source note: This article includes information reported by NBC New York.
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