Foam It Insulation Opened St. Patrick’s Parade Raffle
Residents of Binghamton can enter to win five seats on a vintage trolley for the upcoming parade.
Updated on Oct. 2, 2026 in Philanthropy
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Foam It Insulation has launched a free raffle for five passenger seats on a vintage streetcar during the 2027 St. Patrick’s Day parade in Binghamton. The company acquired the vehicle, which was previously used for wine tours, to increase community engagement.
Why it matters
The business is utilizing the vintage trolley as a mobile tool to build connections with the local Binghamton community. Unlike typical promotional contests, this raffle is not a fundraiser and offers participation at no cost to residents.
The raffle offers 5 seats on a vintage streetcar that the company acquired from former wine tour operations. Entry is free for all participants, with no requirement for a donation or purchase.
The players
Foam It Insulation
This is a local business providing insulation services that has begun using a vintage streetcar to engage with the public in Binghamton.
The details
Individuals interested in joining the raffle can register by calling the Foam It Insulation office or by signing up in person when the trolley appears at various local community events. The company intends to use the streetcar to maintain a visible presence in the area through public engagement efforts.
Timeline
October 17, 2026: Foam It Insulation hosts a trunk-or-treat event at the YMCA.
March 2027: Winners will ride the trolley during the St. Patrick’s Day parade.
Market Landscape
Foam It Insulation is participating in the broader trend of experiential marketing by repurposing a vintage streetcar to create unique engagement opportunities. This strategy positions the firm to build distinct local brand recognition compared to competitors that rely on traditional advertising.
Binghamton residents can participate in the raffle at no cost to secure a seat on the trolley for the 2027 parade. Interested parties should call the company office or look for the streetcar at upcoming community events to enter.
The takeaway
Businesses are increasingly finding success by integrating non-transactional, community-focused experiences into their yearly marketing plans. Residents looking for free local activities should monitor the schedule of community events where the trolley will appear for registration opportunities.
What happens next
Foam It Insulation is scheduled to host a trunk-or-treat event at the YMCA on October 17, 2026.
Further reading
Find more local engagement initiatives in our Philanthropy section.
Source note: This article includes information reported by Wbng.
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