Five New Stores to Open at Station 12

Warby Parker, Evereve, Just Salad, The North Face and ALO open Thursday at the Amherst shopping center.

Updated on Nov. 3, 2026 in Openings & Closings

Wide open-air pedestrian walkway lined with low-rise modern storefronts under a clear autumn sky, with empty benches and a planter in the foreground.
Five new stores, including Warby Parker, Evereve, Just Salad, The North Face and ALO, open Thursday, November 5, at Station 12 in Amherst. AI Illustration. Upload story photo >

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Five new stores are set to open Thursday, November 5, at Station 12, an open-air shopping and lifestyle center at 3097 Sheridan Drive in Amherst. The new tenants are Warby Parker, Evereve, Just Salad, The North Face, and ALO.

Why it matters

The openings add to a development built on the former Northtown Plaza site, which already includes Whole Foods and At Home. The Amherst Chamber of Commerce views the project as an opportunity to strengthen the regional economy, and the development is expected to generate additional sales and property tax revenue for the town.

Five new retail tenants open at Station 12 on Thursday, bringing the number of businesses in the development beyond the existing Whole Foods and At Home. The total number of planned tenants and the resulting employment figures have not been disclosed.

The players

A.J. Baynes

A.J. Baynes is president and CEO of the Amherst Chamber of Commerce, the organization that views the Station 12 development as a boost to the regional economy.

The details

Station 12 is an open-air shopping and lifestyle center located on the former Northtown Plaza site, and the development was built over several years. More businesses are expected to open there throughout the holiday shopping season and into 2027. A Costco has also recently opened in Amherst.

Timeline

  1. Thursday, November 5, 2026: Five new stores open at Station 12.

  2. Holiday shopping season 2026: More businesses are expected to open at Station 12.

  3. 2027: Further business openings are expected at Station 12.

Retail Growth Trend

The Station 12 openings follow the recent arrival of a Costco in Amherst, extending a pattern of large retail growth in the town. Together these projects mark a continued expansion of shopping options on the Sheridan Drive corridor.

Amherst shoppers gain new options for eyewear, activewear, and dining at Station 12 starting Thursday. The openings give local residents more choices close to home without a trip outside town.

The takeaway

Residents planning holiday shopping in Amherst can now visit five additional stores at Station 12 starting Thursday, with more openings expected through the season.

What happens next

More businesses are expected to open at Station 12 throughout the holiday shopping season and into 2027.

Further reading

For more local retail news, see Openings & Closings coverage across the region.

Source note: This article includes information reported by WKBW.

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