Edelbrock to Host Autograph Sessions at 2026 SEMA Show
Automotive personalities will meet fans during the event from November 3 to November 5, 2026, in Las Vegas.
Updated on Oct. 22, 2026 in Car Culture
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The Edelbrock Group will hold autograph sessions with prominent automotive creators at the 2026 SEMA Show. These events will take place in Central Hall from November 3 to November 5, 2026.
Why it matters
By spotlighting popular creators, Edelbrock aims to expand the reach of the automotive aftermarket and introduce new audiences to the performance community.
Edelbrock will operate two distinct locations at the event, including booth 22443 in Central Hall and booth 80044 in the Silver Lot. These sites will provide technical support and product displays.
The players
The Edelbrock Group
This company is a prominent manufacturer of automotive performance parts and aftermarket equipment.
Riley Schlick-Trask
She is a creator associated with the automotive brand Riley's Rebuilds.
Riley's Rebuilds
This is an automotive-focused social media channel and build crew with a significant online following.
The details
Attendees can visit the Central Hall booth for autograph sessions and the Silver Lot space for access to display vehicles, new products, and giveaways. The initiative provides a platform for creators like Riley Schlick-Trask and her team from Riley's Rebuilds to engage directly with the performance community.
Timeline
November 3, 2026: Autograph sessions begin in Central Hall.
November 4, 2026: Autograph sessions continue in Central Hall.
November 5, 2026: Autograph sessions conclude with Riley's Rebuilds.
Roadmap
The initiative follows a pattern established by the SEMA Show of integrating digital influencers into traditional trade show displays to bridge the gap between online builders and traditional parts manufacturers. This reflects a broader shift as legacy companies prioritize digital reach to maintain market relevance.
Fans visiting the event in Las Vegas can interact directly with the Riley's Rebuilds crew and access technical support from Edelbrock staff. These sessions provide an opportunity to learn about new product offerings and see display vehicles in person.
The takeaway
Engaging with digital creators allows legacy manufacturers to reach wider demographics beyond their traditional customer base. Attendees should check the official event schedule to verify specific times for personality meet-and-greets during the three-day exhibition.
Further reading
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Source note: This article includes information reported by THE SHOP.
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