Omaha Steaks Survey Reveals Holiday Gifting Trends
New consumer survey data highlights a strong preference for practical holiday gifts paired with experiences.
Updated on Oct. 30, 2026 in Couponing
Live Poll
Do you plan to prioritize experience-based gifts over physical items for your holiday shopping this year?
Omaha Steaks released new survey results showing that 79 percent of adults want to remove the stress of guessing what to buy for the holidays. Nearly all surveyed shoppers expressed an expectation for deals and promotions when purchasing gifts this season.
Why it matters
Understanding current consumer preferences helps shoppers navigate the holiday season by focusing on thoughtful, stress-free gift options. Aligning gift choices with these findings can streamline the purchasing process for those looking to balance tangible items with memorable experiences.
Consumers seeking holiday deals can utilize free standard shipping on orders of at least $149. Additionally, qualifying purchases made by December 1, 2026, earn an E-Reward Card redeemable on future orders of $179 or more.
The players
Omaha Steaks
Founded in 1917, this family-owned company headquartered in Omaha specializes in providing curated and customizable food gifts.
The details
The Omaha-based company reported that 72 percent of adults now prefer receiving a tangible gift combined with an experience. To support this, the retailer offers curated food gift packages and promotional reward cards to help customers manage their holiday shopping budgets.
Timeline
1917: Omaha Steaks company founded
September 30, 2026 - December 1, 2026: Eligible order period for E-Reward Card
October 29, 2026: Survey results published
January 31, 2027: E-Reward Card expiration date
Culture Shift
The findings from the 2026 Omaha Steaks consumer holiday gift preference survey signal a move toward prioritizing quality experiences over standard material goods. This trend marks a departure from traditional holiday retail cycles that historically focused exclusively on physical product acquisitions.
Residents in Omaha and beyond can leverage current shipping offers to reduce holiday expenses on larger orders. Planning purchases before the December 1, 2026, deadline ensures eligibility for reward cards that can be applied to future holiday needs.
The takeaway
Shoppers aiming to minimize holiday stress should consider pairing a physical item with an activity to satisfy the growing preference for experiential gifts. Implementing a strategic approach to promotional offers can help maintain a balanced budget throughout the holiday season.
Further reading
Find more tips on managing your seasonal budget in our Couponing section.
More information
To browse current holiday gift selections or review terms for reward cards, visit the Omaha Steaks online store.
Source note: This article includes information reported by The Beatrice Daily Sun.
Live Poll
Do you plan to prioritize experience-based gifts over physical items for your holiday shopping this year?
