Eibach Will Sponsor 2026 Gateway Dirt Nationals

The suspension manufacturer joins as the title sponsor for the St. Louis event.

Updated on Oct. 13, 2026 in Motorsports

Expressive sports illustration of a race car drifting on a dirt track, with motion blur and kicked-up clay dust. — Eibach has been named the title sponsor for the 2026 Gateway Dirt Nationals, which will be held December 3-5 in St. Louis. AI Illustration. Upload story photo >

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Eibach has signed on as the title sponsor for the Gateway Dirt Nationals taking place December 3-5, 2026, at the America's Center in St. Louis. The event will be officially branded as the Eibach Gateway Dirt Nationals Presented by O'Reilly Auto Parts.

Why it matters

The partnership allows Eibach to increase its visibility among short-track racing fans and competitors. FloSports facilitated the agreement, ensuring the manufacturer has prominent branding throughout the venue.

The event spans 3 days of competition at the indoor dirt track in St. Louis. Sponsorship includes extensive trackside signage and vendor displays throughout the venue.

The players

Eibach

An international manufacturer known for producing high-performance suspension springs and components for racing and street vehicles.

FloRacing

A specialized streaming platform dedicated to live broadcasts and on-demand content for motorsports and short-track racing.

O'Reilly Auto Parts

A leading specialty retailer of automotive aftermarket parts, tools, and accessories based in the United States.

The details

FloSports secured the deal to connect the suspension component leader with the racing community. Fans can watch all the action exclusively through the streaming platform FloRacing.

The event takes place from December 3 to December 5, 2026.

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Season Trajectory

This partnership reflects a growing trend of major automotive component suppliers integrating directly into the short-track racing ecosystem. By anchoring its brand to the indoor event at the America's Center, Eibach solidifies its position within the competitive dirt racing market.

Fans will exclusively watch the three-day event via the FloRacing streaming platform. Attendees can expect to see extensive Eibach and O'Reilly Auto Parts branding throughout the indoor track facilities.

The takeaway

This event showcases how manufacturers use major dirt track races to engage directly with enthusiasts and professional teams. Attendees should anticipate a high level of brand visibility and technical displays throughout the three-day competition.