Under Armour to Host 410 Invitational in Baltimore
The college basketball tournament features four local men's and women's teams competing throughout November.
Updated on Oct. 28, 2026 in Basketball
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Under Armour will launch the inaugural 410 Invitational college basketball tournament for Baltimore-area schools starting November 12, 2026. The event showcases men's and women's teams from Loyola, Morgan State, Towson, and UMBC.
Why it matters
The tournament is designed to increase the visibility of college basketball programs within the Baltimore area. It also highlights representation, as all women's head coaches from the participating institutions are African American.
The tournament field consists of four men's teams and four women's teams from the participating institutions. All opening-round games are scheduled to begin at 7 p.m.
The players
Under Armour
This athletic apparel and footwear corporation is the primary organizer of the basketball tournament.
Towson University
This public university located in Maryland serves as the host site for the tournament championship games.
The details
The event features a series of matchups starting with Towson hosting Loyola and Morgan visiting UMBC. Championship games for both the men's and women's brackets will take place at Towson University.
Timeline
The tournament begins with two men's games on November 12, 2026.
Women's opening-round matchups begin on November 13, 2026.
The men's championship game takes place on November 14, 2026.
The women's championship game concludes the event on November 15, 2026.
Season Trajectory
This invitational creates a new focal point in the early season schedule by grouping local rivals into a single competitive bracket. The outcome of these games will influence momentum and program visibility for these schools as they head into their respective conference seasons.
Fans can anticipate high-stakes matchups between local rivals early in the season, impacting team momentum before conference play begins. The centralized championship games at Towson University allow for a concentrated weekend of local basketball viewing.
The takeaway
The 410 Invitational offers a unique opportunity to elevate the profiles of Baltimore college basketball programs. Supporters should prepare for the tournament schedule by marking dates for both the opening rounds and the championship games at Towson.
Further reading
For more on local collegiate competition, visit the Basketball section.
Source note: This article includes information reported by WBAL.
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