
Beast Holdings Filed Trademark for Beast Band
The company behind Jimmy Donaldson has sought a new trademark for wearable activity tracker accessories.
Live Poll
Would you trust a fitness tracker produced by a social media brand?

The company behind Jimmy Donaldson has sought a new trademark for wearable activity tracker accessories.
Live Poll
Would you trust a fitness tracker produced by a social media brand?
September 22, 2026
EōS Fitness Has Integrated Hyrox Training ProgramsThe gym chain partnered with Hyrox to offer specialized race-ready programming to its members.
September 20, 2026
Apple Laid Off Employees in Fitness+ DivisionThe company reduced staff focused on audio workout content as it shifts its broader health strategy.
September 19, 2026
Planet Fitness Has Unveiled Refreshed Brand IdentityThe fitness company introduced a new gear logo and app features to help reignite its membership growth.
September 19, 2026
Home Gym Specs Issued Treadmill Placement GuidanceNew safety guidelines address equipment positioning following a series of federal recalls and defect reports.
September 18, 2026
Garmin CIRQA Users Reported Workout Data LossThe fitness band is experiencing glitches that cause activity data to vanish when saved via the app.