Tersus Solutions Appointed Matt Williams COO
The veteran executive joins the Denver-based company to oversee operations and its waterless cleaning technology.
Updated on Oct. 13, 2026 in People

Tersus Solutions has appointed Matt Williams as its new chief operating officer. Williams brings extensive leadership experience from his previous roles in the outdoor and retail sectors.
Why it matters
The appointment positions Tersus Solutions to continue scaling its proprietary cleaning services for major apparel brands. The company aims to build on its environmental efforts as it integrates new executive leadership.
Tersus Solutions saved approximately 2.6 million gallons of water in 2025 using its proprietary technology. Williams previously served as CEO at Topo Designs, where he spent 7 years.
The players
Matt Williams
He is the newly appointed chief operating officer of Tersus Solutions who previously served as CEO of Topo Designs.
Tersus Solutions
This company provides waterless CO2 cleaning services for major apparel brands such as Arc'teryx and lululemon.
The details
Tersus Solutions utilizes patented waterless CO2 technology to provide bulk cleaning services for major partners including Arc'teryx, lululemon, New Balance, and The North Face. Williams takes on the operations role following a career that includes executive leadership positions at Raide, Exxel Outdoors, and Rentokil Initial.
Timeline
Tersus Solutions saved 2.6 million gallons of water during 2025.
Matt Williams was appointed COO of Tersus Solutions on October 13, 2026.
Market Landscape
The adoption of waterless CO2 cleaning technology marks a significant shift toward sustainable supply chain operations in the modern apparel industry. This executive move helps Tersus Solutions better compete as brands increasingly demand resource-efficient manufacturing partners.
Consumers buying gear from partner brands like New Balance or The North Face may see an increase in products serviced through sustainable cleaning methods. The company's continued efficiency directly supports the environmental commitments made by these major retail partners.
The takeaway
The appointment of a seasoned executive like Williams highlights the growing importance of operational efficiency in green technology sectors. Consumers interested in sustainability should note that bulk cleaning innovation is becoming a standard expectation for major outdoor retailers.
Further reading
For more on industry leadership changes, visit People.
Source note: This article includes information reported by Sgbonline.









