Pasadena Will Host 138th Rose Parade on New Year’s Day
The Tournament of Roses released new float renderings for the 2027 celebration in Pasadena.
Updated on Sept. 22, 2026 in Civic
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The Pasadena Tournament of Roses has unveiled official float renderings for the upcoming 138th Rose Parade. The event will take place on January 1, 2027, along the traditional Colorado Boulevard route.
Why it matters
The parade carries the theme of Welcome, inviting a celebration of various people, places, and experiences. Organizers aim to highlight the community spirit that defines this long-standing New Year tradition.
The 138th edition of the Rose Parade will feature a specific floral-centric design process. The total number of participating organizations, including Elks USA and Shriners Children's, is set against the standard multi-mile parade route.
The players
Pasadena Tournament of Roses
This volunteer-driven organization is responsible for the planning and execution of the annual Rose Parade and Rose Bowl Game.
Elks USA
This fraternal order is a national community organization participating in the upcoming parade with their own dedicated float.
Kiwanis International
This global service organization focuses on improving the lives of children and maintains a long-standing presence in the parade.
OneLegacy Donate Life
This organization promotes organ and tissue donation awareness through their ongoing participation in the Rose Parade.
Shriners Children's
This healthcare system provides specialized medical services to children and represents a prominent participant in the floral display.
The details
Float designers for the event are currently utilizing a variety of flowers and natural materials to bring the official renderings to life. Confirmed participants for this year include Elks USA, Kiwanis International, OneLegacy Donate Life, and Shriners Children's.
Timeline
The 138th Rose Parade will take place on January 1, 2027.
Industry Dynamics
The event represents a continuation of the long-standing tradition of grand-scale floral processions in American civic culture. It follows the precedent of the 137th Rose Parade, maintaining the event's status as a premier annual attraction.
Residents can anticipate road closures along Colorado Boulevard to accommodate the parade's path on New Year's Day. Travelers should plan for heavy congestion in the area throughout the morning of January 1, 2027.
The takeaway
The upcoming theme of Welcome focuses on fostering inclusivity and celebration within the community. Attendees are encouraged to prepare for the event early to ensure optimal viewing along the historic parade route.
Further reading
Learn more about local community events at Pasadena Civic.
Source note: This article includes information reported by Culver City Observer.
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