Wild Brands Launched Sexual Wellness Company
Founders Briana Watkins and Adam Moskowitz have introduced a new line of sexual wellness goods based in Los Angeles.
Updated on Sept. 28, 2026 in Sex Life
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Former Pipedream Products executives Briana Watkins and Adam Moskowitz have launched Wild Brands. The new company is entering the market with an initial collection featuring enhancement gummies and honey products.
Why it matters
The company aims to leverage the extensive industry experience of its founders to create a new competitive presence in the sexual wellness space. By focusing on quality-controlled manufacturing, the brand seeks to establish trust with consumers.
All products from the new collection are manufactured in a Good Manufacturing Practice (GMP) certified facility to meet industry quality standards. The brand utilizes animal-themed prints and imagery as part of its core identity.
The players
Briana Watkins
She serves as the CEO of Wild Brands and previously worked as an executive at Pipedream Products.
Adam Moskowitz
He is the president and COO of Wild Brands and formerly held an executive role at Pipedream Products.
The details
The startup, based in Los Angeles, is led by CEO Briana Watkins and President and COO Adam Moskowitz. The launch collection is specifically designed to provide sexual enhancement options for both men and women.
Timeline
Wild Brands officially opened in September 2026.
The first products are scheduled for release in November 2026.
Culture Shift
The emergence of Wild Brands follows the broader industry trend of lifestyle-focused sexual wellness brands, which prioritize aesthetic branding and quality certification to attract modern consumers. This move signals a shift toward treating intimate products with the same branding standards as premium consumer goods.
Consumers interested in the new line will be able to access the products online following the upcoming November release. The shift toward GMP-certified manufacturing suggests that shoppers can expect standardized quality and safety protocols for their wellness purchases.
The takeaway
The move by former industry executives highlights a growing professionalization and branding effort within the sexual wellness sector. Readers interested in new wellness products should watch for official pre-order windows opening in the coming weeks.
What happens next
Preorders for the initial product collection are expected to open to the public prior to the scheduled November 2026 launch.
Further reading
Learn more about evolving trends in this space in our Sex Life section.
More information
For more information on the company, visit the Wild Brands corporate website.
Source note: This article includes information reported by AVN.
Live Poll
Would you consider trying products from a newly launched sexual wellness brand?
