Chattanooga Bakery to Release Lasso the Moon Box
A limited-edition 12-count MoonPie box honoring actor Jimmy Stewart is tied to the release of the 'Jimmy' biopic.
Updated on Nov. 5, 2026 in Desserts
Chattanooga Bakery is set to release a limited-edition 12-count box of chocolate MoonPies called 'Lasso the Moon' on Friday, the day the 'Jimmy' biopic about actor Jimmy Stewart opens. The box carries a line from Stewart's 1946 film 'It's a Wonderful Life' and can be ordered online.
Why it matters
The tie-in links a classic snack brand to a new film about a major Hollywood figure, giving fans of Stewart and of the MoonPie a limited-edition product to collect. The biopic also includes a MoonPie cameo, linking the film directly to the brand.
The limited-edition box contains 12 classic chocolate MoonPies and will be shipped to retailers over a 60-day period running through Christmas. Retail pricing and total production volume were not disclosed.
The players
Chattanooga Bakery
Chattanooga Bakery is the Tennessee company that produces the MoonPie snack and created this limited-edition box.
Jimmy Stewart
Jimmy Stewart was an American actor best known for his roles in classic films such as 'It's a Wonderful Life,' and he served in World War II.
KJ Apa
KJ Apa is an actor who stars as Jimmy Stewart in the 'Jimmy' biopic.
The details
The 'Lasso the Moon' box celebrates Stewart's legacy with a line from 'It's a Wonderful Life' and is sold as a limited edition tied to the 'Jimmy' biopic. The film, directed by Aaron Burns and starring KJ Apa as Stewart, covers Stewart's return from deployment to England during World War II.
Timeline
1946: 'It's a Wonderful Life' is released, the film whose line appears on the box.
World War II: Stewart returns from deployment to England, a period covered in the 'Jimmy' biopic.
Friday, November 6, 2026: The 'Jimmy' biopic is released alongside the 'Lasso the Moon' box.
Through Christmas: Retail shipping for the box runs over a 60-day period.
Legacy Tie-In
Consumer products built around classic film lines have a long history, and this box draws on Stewart's 1946 film 'It's a Wonderful Life' to market a new biopic. The pairing extends the film's cultural presence into a snack collectible rather than relying only on screen revival.
Shoppers who want the limited-edition box can order it online at lassothemoonpie.com, and it will also reach retailers during a 60-day window running through Christmas. Fans who want the set should look for it in stores during that shipping period.
The takeaway
Limited-edition food collaborations often sell out quickly, so fans who want the set may need to act early during the shipping window. Checking the official ordering page before the holiday season is the most direct way to secure a box.
Further reading
For more snack and sweet-treat coverage, explore our Desserts section.
More information
You can order the box directly through the Lasso the Moon MoonPie official site.
Source note: This article includes information reported by Timesfreepress.
