Ariel Launches Full Lineup Through Forman Motorworks
The U.K. exo-car maker's Atom 4, Atom 4R, Atom 4RR and Nomad 2 are now open for order inquiries in the United States.
Updated on Nov. 4, 2026 in Performance Vehicles
Ariel, a U.K.-based exo-car manufacturer, has launched its full lineup for sale in the United States through exclusive distributor Forman Motorworks of Scottsdale, Arizona. Order inquiries are open now, with first customer deliveries scheduled for summer 2027.
Why it matters
The launch gives U.S. buyers a direct route to purchase lightweight, bare-bones performance cars built in England rather than relying on imports through informal channels. It also signals a push to expand Ariel's presence in a market where its first dealer has already sold more than 200 new and used cars.
The Atom 4 produces 350 hp and weighs under 1,350 lbs, while the Atom 4R makes 400 hp at 1,543 lbs and the Atom 4RR reaches 525 hp at 1,475 lbs. Listed prices at Exoform Imports range from $117,000 for the Atom 4 to $166,500 for the Atom 4R.
The players
Ariel
A U.K.-based exo-car manufacturer that builds bare-bones performance cars rather than trucks or SUVs, with its cars designed and built in England.
Forman Motorworks
A Scottsdale, Arizona company serving as Ariel's exclusive U.S. distributor, responsible for parts, servicing and maintenance.
Simon Saunders
Ariel's founder, who said the goal is to give U.S. customers a closer connection to the cars designed and built in England.
Exoform Imports
The company owned by Franz Forman that became Ariel's first U.S. dealer in January 2009 and has sold more than 200 new and used Ariels.
The details
Forman Motorworks will handle parts, servicing and maintenance through selected U.S. support locations. Its first demonstrators, an Atom 4 and an Atom 4R, are being produced in the U.K. and are expected to arrive in the first quarter of 2027.
Timeline
January 2009: Franz Forman's Exoform Imports became Ariel's first U.S. dealer.
First quarter 2027: Forman's first demonstrators expected to arrive.
Summer 2027: First customer deliveries expected to begin.
Roadmap
Ariel's U.S. expansion builds on the 2009 appointment of Exoform Imports as its first American dealer, which has since sold more than 200 new and used cars. The Forman Motorworks arrangement extends that foothold into a formal national distribution structure.
Buyers in the United States will be able to place order inquiries now, with delivery expected in summer 2027. Servicing and parts will run through selected Forman Motorworks support locations, so owners should confirm nearby options before purchasing.
The takeaway
Anyone interested in an Ariel should contact Forman Motorworks early, since the first customer deliveries are not expected until summer 2027 and service access will depend on selected U.S. support locations.
What happens next
Forman Motorworks' first demonstrators are expected to arrive in the first quarter of 2027, and customer deliveries are expected to begin in summer 2027.
Further reading
For more on high-output sports cars sold in the American market, explore Performance Vehicles.
Source note: This article includes information reported by Carscoops.
