RealTime Reservation Names Ricky Castoldi Chief Sales Officer

Castoldi, who joins from Cendyn, will lead the company's global sales organization and report to CEO Shawn Tarter.

Updated on Nov. 2, 2026 in Hotels

RealTime Reservation Names Ricky Castoldi Chief Sales Officer

RealTime Reservation has appointed Ricky Castoldi as Chief Sales Officer to lead its global sales organization. The appointment follows the company's recent acquisition of Spanish company Stay.

Why it matters

Castoldi joins to guide the business through its next phase of growth following the Stay acquisition, which broadens what RealTime Reservation can offer hotels. The move signals a stronger sales push as the company expands its product footprint.

The announcement cites more than 25 years of Castoldi's experience selling technology to hotel companies, a background that includes launching Duetto into Latin America. The filing does not disclose sales targets or revenue expectations tied to his appointment.

The players

Ricky Castoldi

Castoldi is a hospitality technology sales executive with more than 25 years of experience who previously served as Chief Sales Officer at Cendyn.

Shawn Tarter

Tarter is the chief executive of RealTime Reservation, to whom Castoldi will report as the company builds out its sales leadership.

The details

Castoldi will lead RealTime Reservation's global Sales organization and report directly to CEO Shawn Tarter. He is based in Dallas and previously held roles with Lanyon, Pegasus Solutions, Dolphin Dynamics and eRevMax.

November 2, 2026: RealTime Reservation announces Castoldi's appointment as Chief Sales Officer.

Industry Landscape

The appointment follows RealTime Reservation's acquisition of Stay, part of a broader pattern of hotel technology vendors consolidating their product lines through acquisitions. Castoldi's move from Cendyn to lead sales at a larger combined platform reflects how sales leadership is being reshaped around expanded offerings.

For travelers, changes in hotel booking and revenue technology can affect how rooms are priced and distributed across booking channels. Hotel operators using RealTime Reservation's platforms may see shifts in the tools they use to sell rooms.

The takeaway

Hotel technology vendors are increasingly expanding through acquisitions and executive hires, so travelers and hotel operators may notice changes in booking tools over time. Watching how these platforms integrate new products can help explain future shifts in hotel pricing and distribution.