Oxyfresh Launches Cat Dental Water Additive at PetSmart
The dental health supplement is now available at nearly 1,700 PetSmart retail locations across North America.
Updated on Oct. 26, 2026 in Cats
Live Poll
Would you switch to a water-additive dental product to simplify your pet's daily health routine?
Oxyfresh has expanded its retail reach, officially launching its Cat Dental Water Additive in all PetSmart stores nationwide. This daily additive aims to simplify oral care for cats by being added directly to their drinking water.
Why it matters
As cat ownership continues to rise across the country, pet health maintenance is increasingly important for the 53 million households that keep felines. This product provides a convenient, tasteless solution for managing oral health without requiring difficult brushing routines.
Up to 70% of cats over the age of three suffer from some form of dental disease. The product is available across the company's network of nearly 1,700 stores in North America.
The players
Oxyfresh
A company that produces health and wellness products for both humans and pets.
PetSmart
A large pet supply retailer operating nearly 1,700 stores across North America.
American Pet Products Association
An industry trade group that tracks pet ownership data and industry trends.
The details
The formula is designed to be completely tasteless and odorless, ensuring it does not deter cats from drinking. It joins a lineup that has already garnered 40,000 customer reviews in other market channels.
Timeline
Cat ownership grew by 23 percent in 2024.
Cat ownership saw a 5 percent increase in 2025.
Oxyfresh launched its products in PetSmart in October 2026.
Culture Shift
The availability of this additive reflects the broader trend of human-grade preventative care entering the pet industry. It marks a departure from traditional, manual dental cleaning toward passive, daily health routines for domestic animals.
Cat owners can now purchase the dental water additive during regular trips to their local PetSmart. The product is intended to replace or supplement more labor-intensive brushing methods as part of a daily health routine.
The takeaway
Maintaining feline dental health is essential as nearly three-quarters of older cats deal with dental issues. Owners can mitigate these risks by incorporating simple, tasteless additives into their daily water-changing ritual.
Further reading
For more information on pet health products, visit the Cats section.
Live Poll
Would you switch to a water-additive dental product to simplify your pet's daily health routine?
