Terlato Wine Group Released Seven Daughters Sparkling Brut

The new release features a blend of Italian grapes and hand-illustrated packaging inspired by strategic advisor Taraji P. Henson.

Updated on Oct. 9, 2026 in Wine

Gouache-painted illustration of a sparkling wine bottle on a dark pedestal, reflecting artisanal branding, in a muted, earthy color palette.
Terlato Wine Group has launched a new Seven Daughters Sparkling Brut, marking a strategic effort to revitalize the brand through celebrity-inspired packaging. AI Illustration. Upload story photo >

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Terlato Wine Group has launched a new Sparkling Brut under its Seven Daughters brand. The wine retails for $16 and features hand-illustrated designs of personal items belonging to Taraji P. Henson, who serves as the company's strategic advisor.

Why it matters

The introduction of this product follows a significant brand relaunch in 2024 aimed at revitalizing Seven Daughters within the competitive U.S. wine market. This expansion leverages celebrity partnerships to drive consumer engagement and diversify the brand's portfolio.

The new Sparkling Brut retails for $16 and is comprised of 50% Glera, 40% Chardonnay, and 10% Pinot Noir grapes sourced from Italy's Veneto region.

The players

Terlato Wine Group

This is a major wine and spirits company that maintains a substantial annual volume of 1.7 million cases of wine and 200,000 cases of spirits.

Taraji P. Henson

She is an acclaimed actress and the strategic advisor for the Seven Daughters brand.

The details

The Sparkling Brut distinguishes itself with packaging that showcases hand-illustrated items belonging to Taraji P. Henson. This launch arrives as Terlato Wine Group continues to manage a significant U.S. footprint of 1.7 million cases of wine and 200,000 cases of spirits annually.

Timeline

  1. The Seven Daughters brand underwent a formal relaunch in 2024.

  2. The brand recorded 145,000 cases in U.S. sales during 2025.

Culture Shift

This launch follows the 2024 Seven Daughters brand relaunch and reflects a broader trend of integrating celebrity-led creative direction into consumer wine products. It positions the brand to capture modern consumer interest by blending traditional Italian viticulture with personalized lifestyle branding.

Consumers can find the new Sparkling Brut at an accessible $16 price point at participating retailers nationwide. The product's distinct packaging may impact purchasing decisions for those seeking gift-ready or aesthetically unique wine options.

The takeaway

This product expansion highlights how established wine groups are adapting to modern consumer preferences by combining celebrity influence with accessible luxury pricing. Buyers looking for new options in the sparkling wine category can now incorporate this Italian-sourced blend into their beverage rotations.

Further reading

For more information on current industry trends, explore our Wine section.

Source note: This article includes information reported by Shanken News Daily.

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Does a celebrity's involvement in a brand make you more likely to trust the product's quality?