PRT Released 17 New Strut and Shock Products
The ADD Group brand expanded its North American aftermarket catalog with new components for several late-model vehicles.
Updated on Sept. 28, 2026 in Auto Parts
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PRT, a brand of the ADD Group, released 17 new strut assembly and shock absorber products to the North American aftermarket. The rollout covers a variety of vehicle models to meet identified consumer demand.
Why it matters
Expanding product availability helps address specific market demand for replacement components in aging or high-use vehicle fleets. These additions ensure that professional mechanics and DIY enthusiasts have access to OE-quality parts for modern models.
The release includes parts for diverse models ranging from the Dodge Challenger and Kia Optima to the 2024 Hyundai Palisade. Interested parties can contact customer support at (770) 238-1611 for technical specifications.
The players
PRT
PRT is an automotive parts brand under the ADD Group that specializes in the production of suspension components for the aftermarket.
ADD Group
ADD Group is the parent organization that manages the PRT brand and oversees its global manufacturing and engineering operations.
The details
The new components, which include complete strut assemblies and shock absorbers, are manufactured using OE quality processes. The development process leverages global manufacturing scale to match the engineering requirements of the included vehicle models.
Timeline
September 28, 2026: PRT announced the release of 17 new product lines.
Roadmap
This release follows the industry pattern of adapting OE-quality manufacturing to support an increasing variety of modern vehicle platforms. It demonstrates how parts suppliers are maintaining market share by rapidly expanding compatibility for newer 2024 model-year vehicles.
Drivers of vehicles like the Nissan Juke, Lexus CT200H, and 2024 Infiniti Q50 now have additional options for suspension maintenance and repair. These parts allow vehicle owners to source components that adhere to original equipment quality standards through the aftermarket.
The takeaway
Maintaining a vehicle's suspension system with OE-quality parts is essential for ensuring long-term handling performance and safety. Owners should verify part compatibility through authorized catalogs before beginning any DIY repair or maintenance project.
Further reading
For additional context on the latest developments in the sector, explore the Auto Parts section.
More information
Find technical specifications and compatibility details via the PRT automotive parts product information portal.
Source note: This article includes information reported by BodyShop Business.
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