Meta Platforms Surpassed SpaceX Market Capitalization
The social media giant climbed to a $1.72 trillion valuation following the successful launch of its Muse AI agent.
Updated on Sept. 25, 2026 in Artificial Intelligence
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Meta Platforms has overtaken SpaceX in market value, reaching a $1.72 trillion market capitalization as of September 24. This surge in valuation follows a 27% increase in Meta's share price since the debut of its Muse AI agent earlier this month.
Why it matters
Investor enthusiasm for the Muse AI agent has driven significant growth for Meta, positioning the company as a leader in the competitive artificial intelligence landscape. The integration of this technology into major retail platforms has solidified market confidence in the firm's AI-driven growth strategy.
Meta closed at $777.59 per share on September 24, marking a 27% increase since the September 8 launch of the Muse AI agent. Meanwhile, SpaceX shares have declined 8.03% from their IPO closing price.
The players
Meta Platforms
This technology company owns several major social media platforms and has recently shifted its focus toward generative AI product development.
SpaceX
Founded by Elon Musk, this aerospace company designs, manufactures, and launches advanced rockets and spacecraft.
The details
Meta secured integration agreements for its Muse AI agent with retail partners including Walmart, Sephora, Best Buy, and Wayfair. The application, which reached the top spot on the U.S. Apple App Store, is offered for free with optional subscription tiers.
Timeline
June 16, 2026: SpaceX shares reached a closing high of $201.80.
September 8, 2026: Meta officially launched the Muse AI agent.
September 24, 2026: Meta reached a market capitalization of $1.72 trillion.
The Tech Race
This valuation shift reflects the broader industry pivot toward large-scale generative AI deployment as the primary driver of enterprise growth. It signals a move away from legacy hardware-focused tech valuations and toward the integration of AI agents within established consumer ecosystems.
Consumers can now interact with the Muse AI agent across several major retail platforms like Walmart and Sephora for shopping assistance. Those using the app may notice changes in subscription costs or feature availability as the company scales the service to reach an expected 100 million users.
The takeaway
The rapid ascent of AI-centric companies highlights that market leaders are increasingly defined by their ability to scale software agents across retail and service sectors. Investors and users should monitor how these integrations evolve as the competitive landscape for AI features intensifies.
Further reading
For more on the industry's shift toward intelligent software, visit Artificial Intelligence.
Source note: This article includes information reported by Benzinga.
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