Virgin Plus Reintroduced Reduced Data Mobile Plan

The carrier launched a new $45 monthly plan providing 10GB of data for Canadian customers.

Updated on Oct. 14, 2026 in Telecommunications

Virgin Plus Reintroduced Reduced Data Mobile Plan

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Virgin Plus has introduced a new $45 monthly mobile plan that includes 10GB of data. This offering follows the removal of a previous plan at the same price point that provided 20GB of data.

Why it matters

The change reflects ongoing adjustments in the Canadian wireless market where carriers frequently update data allotments and pricing. Customers now face a lower data threshold for the same monthly cost compared to previous offerings.

The new plan features 10GB of data and costs $45 per month after applying a $10 monthly autopay discount. The company continues to offer unchanged plans at $50 and $55 price points.

The players

Virgin Plus

A Canadian mobile virtual network operator that provides wireless services to consumers.

Telus

A major Canadian telecommunications company that owns the Koodo mobile brand.

Rogers

A leading Canadian communications and media company that operates the Fido wireless brand.

Freedom Mobile

A wireless telecommunications provider that competes in the Canadian mobile market.

Fizz

A mobile service provider that offers various data plans to Canadian customers.

The details

The plan includes unlimited Canada-wide calling, texting, and international texting from Canada. This update comes as other Canadian providers continue to market $45 plans with higher data allowances, such as 20GB.

The cost of a $30 talk and text plan increased on October 7, 2026.
Virgin Plus launched the new $45 monthly plan with 10GB of data on October 14, 2026.

The Tech Race

This move highlights the competitive environment of the Canadian wireless sector where providers constantly recalibrate service tiers. It signals a shift in strategy as firms balance data allotment volumes against their target price points.

Canadian mobile users should note that the new $45 plan provides significantly less data than previous iterations and offerings from rival carriers. Consumers may need to review their usage habits or compare current plan offerings before finalizing a subscription.

The takeaway

Customers should carefully compare current mobile plan data allowances across different providers to ensure they are getting the best value for their monthly budget. Market conditions in the telecommunications sector remain fluid, meaning consumers benefit from staying informed about active pricing tiers.