YoPRO Extends Australian Open Partnership

The Danone-owned dairy brand will return as an Official Partner for AO27 after its debut at AO26.

Updated on Nov. 9, 2026 in Tennis

Photograph of an empty blue hard tennis court under bright midday sun, with a lone tennis ball near the baseline and distant empty stadium seating. — YoPRO has extended its Australian Open partnership in a multi-year deal, returning as an Official Partner for AO27 after its debut at AO26. AI Illustration. Upload story photo >

YoPRO has extended its Australian Open partnership in a multi-year deal, returning as an Official Partner at AO27 following its debut at AO26. The expanded agreement gives the Danone-owned dairy brand a greater role across Melbourne Park.

Why it matters

The multi-year agreement signals a longer commitment from the brand to tennis and to Australian sport at the grassroots level. It also extends the partnership beyond the Grand Slam through state championship events.

The partnership is documented through an official announcement, but no audience or sales figures were disclosed. The only quantified item in the source is a 30,000-strong advertising industry mailing list, which is unrelated to on-site reach.

The players

YoPRO

A dairy brand owned by the French food company Danone, positioned around protein and recovery products.

Carlos Alcaraz

A Spanish professional tennis player who continues as YoPRO's global ambassador and is a prominent figure in men's tennis.

The details

YoPRO will have a dedicated activation at the Western Courts, where fans can sample products and learn about protein and recovery. Its products will also feature across player and workforce environments at Melbourne Park, and the brand will become an official supporting partner of the 1 Point Slam.

AO26: YoPRO makes its Australian Open debut.
AO27: YoPRO returns as an Official Partner and Carlos Alcaraz is expected to headline.

Market Landscape

The deal places YoPRO within the Australian Open's Official Partner tier, extending a single-event debut into a multi-year presence. It also links the brand to state championship events and grassroots initiatives across Australia.

Fans attending the Australian Open can visit the dedicated YoPRO activation at the Western Courts to sample products. The brand's presence also extends to selected state championship events across Australia.

The takeaway

Multi-year sponsorships like this one give fans a consistent presence to engage with across major tournaments and local events. Readers planning a visit to Melbourne Park can look for the Western Courts activation as a point of interest.