Entertainment Earth Opens Kuromi Funko Pre-Orders
A Hello Kitty Kuromi with Heart Funko Pop! Vinyl figure is now available for pre-order as an Entertainment Earth exclusive.
Updated on Nov. 6, 2026 in Animation
Entertainment Earth has begun pre-orders for a Hello Kitty Kuromi with Heart Funko Pop! Vinyl figure priced at $16.99. The figure is slated to begin arriving on collectors' doorsteps in December.
Why it matters
The release reflects Sanrio's plan to develop Kuromi as its No. 2 character after Hello Kitty, extending the character's merchandising reach. Its rollout comes alongside a Netflix series and a forthcoming comic anthology.
The Funko Pop! figure retails for $16.99 and measures approximately 3 1/4 inches tall, depicting Kuromi in a bear ensemble holding a large heart. Pre-orders are being taken exclusively through Entertainment Earth, and no unit sales figures have been released.
The players
Sanrio
Sanrio is the Japanese company behind Hello Kitty, Kuromi and other characters, and it is developing Kuromi as its second-most important character.
Entertainment Earth
Entertainment Earth is a North American online retailer of collectibles, toys and pop culture merchandise that is taking pre-orders for the figure.
Funko
Funko is a toy company known for its Pop! Vinyl figure line, which produces the Kuromi collectible sold through Entertainment Earth.
The details
The figure shows Kuromi wearing a bear ensemble and holding a large heart. Sanrio's latest corporate report, released in October, outlines efforts to intensify growth in North America and strengthen sales to key licensees.
Timeline
Kuromi debuted in 2005 with the Onegai My Melody anime series.
My Melody & Kuromi premiered on Netflix in 2025.
Funko figure expected to begin arriving in December.
IDW's Hello Kitty and Friends: Kuromi one-shot anthology is slated for January.
Animation Franchise Expansion
Sanrio's plan to elevate Kuromi to the No. 2 character follows the multi-platform approach it used for Hello Kitty, pairing collectibles with animated series. The Netflix stop-motion series My Melody & Kuromi continues that pattern of building characters through screen content and merchandise.
Collectors can secure the $16.99 figure through Entertainment Earth pre-orders, which is the only channel reported for this release. Fans who want to follow the character's story can watch the My Melody & Kuromi series on Netflix.
The takeaway
Collectors wanting this figure should pre-order through Entertainment Earth before it sells out, since no broader retail availability has been reported. Fans can follow Kuromi's expanding presence through the Netflix series and upcoming comic.
What happens next
The IDW Hello Kitty and Friends: Kuromi one-shot anthology comic is slated for January 2027, and the Funko figure is expected to begin arriving in December 2026.
Further reading
Explore more Animation coverage to see how studios and licensors build characters like Kuromi across series and merchandise.
Source note: This article includes information reported by CBR.
