Xbox Released Limited-Edition Gears of War Controller
The new controller designs celebrate the upcoming launch of the game Gears of War: E-Day.
Updated on Oct. 1, 2026 in Gaming
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Xbox has released a new limited-edition Gears of War Wireless Controller featuring artwork by illustrator Luke Preece. The design includes two crossed Chainsaw Lancers on the top case to commemorate the franchise.
Why it matters
The controllers were created to celebrate the highly anticipated launch of the video game Gears of War: E-Day. This release provides fans with specific hardware to align with the game release.
The E-Day Limited Edition controller is priced at £84.99, while the customizable Xbox Design Lab version starts at £82.89. Both options are available for purchase directly through the Microsoft Store.
The players
Xbox
Xbox is a major video game brand owned by Microsoft that develops gaming consoles and software services.
Luke Preece
Luke Preece is an illustrator known for his graphic design work and collaborations on various media projects.
The details
Illustrator Luke Preece designed the controllers, which showcase iconic imagery from the franchise including two crossed Chainsaw Lancers on the shell. Players can also utilize the Xbox Design Lab website to further customize their own version of the device.
Timeline
- 2026-10-06
Release of Gears of War: E-Day game.
Culture Shift
This release reflects a broader trend of leveraging high-profile video game launches to drive sales of branded hardware peripherals. By offering both limited-edition and fully customizable options, the manufacturer caters to both collectors and players seeking personalized gaming setups.
Customers can secure the themed controller ahead of the October 6 game release through the Microsoft Store online. Users may choose between the pre-designed limited-edition model or the customizable interface offered by the Xbox Design Lab.
The takeaway
These themed controllers provide a tangible way for franchise fans to engage with the upcoming game launch through customized aesthetics. Collectors should note that the limited-edition version features specific pre-set artwork, while the design lab offers individual configuration options.
Further reading
For more news on upcoming hardware releases, visit the Gaming section.
Source note: This article includes information reported by ScreenRant.
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