EU Adults Supported Promotion of Rail for Tourism

A new survey found that 74% of European Union residents back prioritizing rail to foster sustainable tourism.

Updated on Sept. 19, 2026 in Europe

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A recent survey of 5,048 European Union residents reveals that 74% support prioritizing rail travel to promote sustainable tourism across the continent. AI Illustration. Upload story photo >

Live Poll

Do you prioritize travel cost and comfort over environmental impact when planning a vacation?

Recent findings from a survey of 5,048 EU adults reveal significant public backing for rail travel as a sustainable tourism option. While environmental concerns are a factor, cost, comfort, and journey time remain the primary drivers for most travelers.

Why it matters

The Community of European Railway and Infrastructure Companies is leveraging this data to lobby for policy changes, including VAT removal on international tickets. The push aims to address the fact that transportation accounts for 75% of all tourism-related emissions in the EU.

Survey results show 60% of respondents prioritize travel cost, 53% value comfort, and 50% focus on total travel time. Support for rail initiatives varies significantly, ranging from 79% in Italy to 68% in France.

The players

Community of European Railway and Infrastructure Companies

This organization represents European railway operators and infrastructure managers while advocating for improved rail policy.

Polling Europe

This research firm was commissioned to conduct interviews across 27 EU member states.

The details

The research highlights a clear divide between environmental sentiment and practical travel requirements, noting that 65% of participants would likely switch to rail if better connections were available. Proponents are now advocating for the polluter-pays principle to be applied more broadly to transport modes to incentivize greener travel choices.

Timeline

  1. Polling Europe conducted the survey interviews between July 3-10, 2026.

  2. The Community of European Railway and Infrastructure Companies released the survey findings on September 14, 2026.

Travel Outlook

This public preference data follows the broader EU push to align tourism infrastructure with its internal climate goals. It serves as a benchmark for how policymakers must balance consumer cost sensitivities against the transition to lower-emission transportation networks.

Travelers may see future shifts in ticket pricing if VAT exemptions on international rail become official policy. Additionally, improved connectivity could expand travel options during peak holiday seasons for those looking to avoid regional flight congestion.

The takeaway

Travelers seeking to reduce their footprint should monitor upcoming shifts in rail connectivity, which may soon offer a more competitive alternative to air travel. Balancing personal cost and comfort needs remains the most practical way to engage with the developing European transit landscape.

Further reading

For more context on regional transportation trends, visit Europe.

Live Poll

Do you prioritize travel cost and comfort over environmental impact when planning a vacation?