Pick n Pay Launches Wallet for In-Store Refunds

Customers can now spend online order refunds at physical stores using a WiCode generated in the asap! app.

Updated on Nov. 5, 2026 in Couponing

Pick n Pay Launches Wallet for In-Store Refunds

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Do you think linking online and in-store shopping makes grocery shopping better for you?

Pick n Pay has launched a digital Wallet feature on its asap! app that lets customers use refunds from online grocery orders to pay for in-store purchases. The Wallet makes refund funds available instantly and is optional, activated through profile settings.

Why it matters

Refunds for adjusted or out-of-stock items were previously returned to bank accounts or applied to future online orders, so the Wallet changes how those funds can be used. For South African shoppers, it links online and in-store spending on the same retailer's platform.

Pick n Pay's online sales rose 35.4% in the 26 weeks ended 30 August 2026. The Wallet balance reflects refunds from adjusted, out-of-stock or refunded items instantly, and customers present a WiCode at the till to pay.

The players

Pick n Pay

Pick n Pay is a South African grocery retailer that operates the asap! online shopping platform and launched the Wallet feature.

Penny

Penny is South Africa's first conversational AI-powered grocery shopping assistant, which supports shopping by voice, text and photos.

The details

Customers generate a WiCode through the app and present it at the till to use their Wallet balance in-store. The feature is optional and is switched on through profile settings, while Penny, South Africa's first conversational AI grocery shopping assistant, supports shopping by voice, text and photos in multiple languages.

2025: The asap! platform was replatformed.
26 weeks ended 30 August 2026: Online sales increased 35.4%.
5 November 2026: The Wallet feature launched on the asap! app.

Culture Shift

The Wallet extends the asap! platform that Pick n Pay replatformed in 2025, pushing its online grocery service further into everyday in-store habits. It reflects South African shoppers increasingly moving between online ordering and physical stores on the same retailer's account.

Shoppers who use asap! can now apply online refunds, including those for adjusted or out-of-stock items, toward their next in-store purchase instead of waiting for money to return to a bank account. Activating the Wallet is optional and takes place in profile settings.

The takeaway

If you shop with asap!, check your profile settings to see whether the Wallet is available to you, since refunds can then be spent in-store without waiting for a bank transfer. Generate your WiCode in the app before you reach the till.