Downtown Madison Report Tracks $5.25B Property Value
Downtown Madison, Inc.'s 16th annual State of the Downtown Report measures the district's growth, development and visitor activity.
Updated on Nov. 12, 2026 in Economic Indicators
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Downtown Madison, Inc. released its 2026 State of the Downtown Report on Thursday, the organization's 16th annual data-driven analysis of downtown Madison. The report puts downtown's assessed property value at $5.25 billion.
Why it matters
The report gives Madison residents and officials a data-based view of the downtown economy's health and trajectory. Its figures on construction, housing and visitor spending show where the district is growing.
The report's figures include $5.25 billion in assessed property value and $227.52 million spent on new construction. The source does not provide year-over-year comparisons for these figures.
The players
Downtown Madison, Inc.
Downtown Madison, Inc. is the organization that produces the annual State of the Downtown Report on the health and trends of downtown Madison, Wisconsin.
The details
The report covers 1,363 new residential units approved across 12 downtown development projects in 2025 and 14,103 units used for downtown apartments. Direct visitor spending reached $342.6 million in 2025, and Madison's Business Improvement District recorded 9.7 million visits.
Timeline
2025: 1,363 residential units approved and visitor spending recorded.
Thursday, November 12, 2026: Downtown Madison, Inc. released the 2026 State of the Downtown Report.
Market Dynamics
The 2026 report is the 16th installment of Downtown Madison, Inc.'s annual State of the Downtown series, continuing a yearly tracking of property values, construction and visitor spending. Its figures extend that multi-year record rather than starting a new measurement.
Downtown property values, construction activity and visitor spending in the report shape the tax base and business climate that Madison residents depend on. The figures show where downtown development and visitor dollars are concentrated.
The takeaway
Downtown's share of city real estate taxes far exceeds its share of land, so changes in its property values carry weight for the city budget. Tracking the annual report is a practical way to watch that trend.
Further reading
For more on the local data behind this report, see Economic Indicators coverage for Madison.
Source note: This article includes information reported by Wmtv15news.
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Do you think downtown Madison is getting better for people who live there?
