Wisconsin Women's Hockey Meets Fans at Madison Car Wash

Players signed autographs and posed for photos at a Mr. Splash location while the car wash and Wisconsin Athletics announced a new partnership.

Updated on Nov. 9, 2026 in Philanthropy

Wisconsin Women's Hockey Meets Fans at Madison Car Wash

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Members of the Wisconsin women's hockey team met fans and signed autographs at Mr. Splash's East Washington Avenue location in Madison on Sunday, November 8, 2026. The free, family-friendly event also marked a new partnership between Mr. Splash Car Wash and Wisconsin Athletics.

Why it matters

The partnership is meant to give young athletes a chance to meet the players they look up to and creates more ways for fans to connect with the team. A donation to a local youth hockey club ties the event to community support.

The top prize was six months of unlimited car washes for attendees who entered the giveaway. The event did not report attendance totals or the size of the donation.

The players

Wisconsin Athletics

The athletic department of the University of Wisconsin–Madison, which oversees the Badgers' varsity sports including women's hockey.

Mr. Splash Car Wash

A car wash chain that hosted the fan event at its East Washington Avenue location in Madison.

The details

Visitors met players, saw Bucky Badger, and took photos with the NCAA national championship trophy at the East Washington Avenue location. The event included a donation supporting the Madison Dragons girls' hockey program through the Madison Patriots Hockey Club.

Timeline

  1. Sunday, November 8, 2026: Wisconsin women's hockey meet-and-greet at Mr. Splash Madison.

Market Landscape

Since NCAA name, image and likeness rules took effect, collegiate programs have increasingly paired with local businesses on sponsorships and fan events. This partnership follows that pattern, using team appearances to draw customers to a local business.

Fans can get entered into giveaways for six months of unlimited car washes at Mr. Splash locations, a perk tied to the new partnership. Families who attend fan events like this can meet players without a ticket purchase.

The takeaway

Local sponsorships can give young fans direct access to college athletes and support youth programs at the same time. Families interested in similar events can follow local car wash and team announcements for upcoming appearances.

Further reading

Explore more local giving stories in the Philanthropy section.

Source note: This article includes information reported by Wmtv15news.

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