WRUV Launches Fall Pledge Drive in Burlington
The 90.1 FM radio station is seeking $7,500 to fund infrastructure and member education opportunities.
Updated on Oct. 29, 2026 in Philanthropy

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Burlington radio station WRUV has initiated its annual fall pledge drive to raise $7,500 for equipment and educational projects. Running through November 2, the drive utilizes web donations and business-backed matching challenges.
Why it matters
The funds collected ensure the station maintains its technical infrastructure and provides ongoing educational experiences for its members. Supporting the station helps sustain a local media outlet that has served the community since 1955.
The campaign aims to raise $7,500 by November 2 to support station operations and educational opportunities. Brian's Auto is currently providing a matching gift incentive of $10 per donor up to a total cap of $250.
The players
WRUV
Established in 1955, this radio station broadcasts on 90.1 FM and serves the Burlington community from the Dudley H. Davis Center.
Brian's Auto
This local business is supporting the station by offering a matching gift of $10 per donor up to a $250 limit.
The details
Operating from the Dudley H. Davis Center, the station invites listeners to contribute via their web portal. The drive coincides with several station events, including a Halloween-themed karaoke fundraiser known as Scary-oke.
Timeline
The fall pledge drive began on October 25, 2026.
A $1,000 matching gift challenge was completed on October 26, 2026.
The fall pledge drive concludes on November 2, 2026.
A benefit bake event is scheduled for November 11, 2026.
Market Landscape
The WRUV annual fall pledge drive follows a long-standing model of community-supported media funding. This campaign reflects a broader trend of non-commercial stations relying on local business partnerships and direct donor support to maintain operations.
Listeners can contribute directly to the station via the online donation portal to help meet the $7,500 goal. Those interested in supporting the station can also participate in upcoming community events like the benefit bake.
The takeaway
Community-supported media relies on a mix of individual contributions and corporate matching gifts to sustain long-term operations. Residents can maximize the impact of their donations by contributing during active matching-gift windows.
What happens next
The station will host a benefit bake event on November 11, 2026.
Further reading
For more on how local organizations generate support, visit Philanthropy.
More information
To contribute to the current campaign, visit the WRUV radio station donation portal.
Source note: This article includes information reported by The Burlington Free Press.
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