Bullfrog Bagels Opened at Rosslyn Food Hall
The bagel brand has launched a new location at the Ghostburger stall in the Upside on Moore food hall.
Updated on Sept. 28, 2026 in Openings & Closings
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Bullfrog Bagels launched a new service at the Ghostburger stall in Arlington's Upside on Moore food hall on September 28, 2026. The stall offers individual bagels, six-packs, and breakfast sandwiches to local customers.
Why it matters
The arrival of Bullfrog Bagels adds a new breakfast option to the Rosslyn area, expanding the local food hall's selection. This opening brings additional competition to a neighborhood that has hosted a Bethesda Bagels location since 2018.
Ghostburger at 1700 N. Moore Street is now selling bagels individually or in packs of six, with the first 10 customers each day receiving a free bagel with a spread.
The players
Bullfrog Bagels
This is a bagel brand that has expanded its regional presence by opening a new stall in Rosslyn.
Ghostburger
This is a food vendor located at the Upside on Moore food hall that now hosts a Bullfrog Bagels outlet.
Bethesda Bagels
This established business has operated a location near the Rosslyn Metro station since 2018.
The details
Customers can choose from a menu that includes breakfast sandwiches like The Rosslyn and Spensers' Shroom-Alone. The stall operates within the Upside on Moore food hall.
Timeline
Bethesda Bagels opened across from the Rosslyn Metro station in 2018.
Bullfrog Bagels launched at the Ghostburger stall on September 28, 2026.
The promotion for the first 10 daily customers runs through October 2, 2026.
Market Landscape
This opening follows a pattern set by the recent influx of specialty bagel shops entering the Arlington market. The competition intensifies as brands vie for space in the high-traffic Rosslyn neighborhood.
Shoppers can visit the stall to purchase individual bagels or sandwiches, with the potential to snag a free bagel if they are among the first 10 customers through October 2, 2026. This expansion provides residents with a new local choice for breakfast beyond established neighborhood staples.
The takeaway
The addition of this vendor increases the variety of quick-service breakfast options for commuters and residents in Rosslyn. Shoppers should arrive early this week if they wish to take advantage of the limited-time promotion for free bagels.
Further reading
For more updates on new retail additions in the area, check out the latest Openings & Closings.
Source note: This article includes information reported by ARLnow.com - Arlington, Va. Local News.
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