Burke & Herbert Bank Launches Teen Video Contest

The annual competition invites students to create short videos about the benefits of wise money management.

Updated on Oct. 16, 2026 in Saving

Gouache-painted editorial illustration of a director's megaphone placed beside a glass piggy bank, representing financial literacy and youth creativity.
Burke & Herbert Bank has launched its annual video contest, encouraging teens to create short films centered on the value of financial responsibility. AI Illustration. Upload story photo >

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Do you believe bank-sponsored video contests effectively help teenagers improve their financial habits?

Burke & Herbert Bank has officially opened its 2026-27 Lights, Camera, Save! video contest for teens aged 13 to 18. Participants across six states are invited to submit videos lasting 30 seconds or less to showcase financial literacy.

Why it matters

The competition aims to encourage young people to actively communicate the value of smart money management. By fostering these conversations, the initiative seeks to promote long-term financial responsibility among teenagers.

The contest offers $20,000 in total prizes, including a $10,000 top national award and $500 regional prizes. Eligible students must be between 13 and 18 years old and submit videos no longer than 30 seconds.

The players

Burke & Herbert Bank

This is an Alexandria-based financial institution that provides a range of banking services to individuals and businesses across several states.

American Bankers Association Foundation

This organization works to promote financial literacy and community development through various national programs and educational initiatives.

The details

Students are required to submit an entry form along with a link to their video to Burke & Herbert Bank to participate. Winners will proceed to a national head-to-head competition hosted on the American Bankers Association Instagram page.

Timeline

  1. October 16, 2026: The bank launched the teen video contest.

  2. December 1, 2026: Deadline for all contest entries.

Market Dynamics

This contest follows the financial literacy frameworks established by the American Bankers Association Foundation to improve youth money management. It represents a broader industry trend of banks utilizing digital engagement tools to build brand loyalty among future customers.

Local teens can participate to compete for regional awards, which include a $500 cash prize for the winner and a $100 gift card for their teacher. Students should review the official guidelines to ensure their video submission meets all competition requirements.

The takeaway

Teens interested in finance should focus on clear, concise messaging to fit the 30-second video constraint. Participating provides a practical opportunity to explore money management concepts while competing for significant educational funding.

Further reading

Find more tips on youth financial education in our guide to Saving.

More information

View full rules and entry details on the Lights, Camera, Save! contest information page.

Live Poll

Do you believe bank-sponsored video contests effectively help teenagers improve their financial habits?