Skims Opens New Retail Store in Salt Lake City
The apparel brand has launched its latest location at the City Creek Center mall in downtown Salt Lake City.
Updated on Oct. 15, 2026 in Openings & Closings
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Skims has officially opened a new retail location at the City Creek Center in Salt Lake City. The store marks the latest expansion for the brand, which specializes in bodysuits, loungewear, and underwear.
Why it matters
The opening represents a continued growth strategy for the apparel company, which has been expanding its physical footprint in major markets since its launch in 2019.
The Salt Lake City location is part of a retail portfolio that includes shops in New York City, Los Angeles, and Dubai. The brand originally launched in 2019 and primarily offers bodysuits, loungewear, and underwear in various sizes.
The players
Skims
This is an apparel company founded in 2019 that focuses on inclusive sizing and neutral-toned loungewear and undergarments.
City Creek Center
This is a prominent shopping mall located in downtown Salt Lake City that is owned by the Church of Jesus Christ of Latter-day Saints.
The details
The new store is located within the City Creek Center, a shopping complex owned by the Church of Jesus Christ of Latter-day Saints. Customers can shop the brand's signature neutral-toned apparel in the new space.
Timeline
The Skims brand launched its operations in 2019.
The Skims retail store opened at the City Creek mall in October 2026.
A North Face retail store is scheduled to open at City Creek by the end of 2026.
Market Landscape
This opening reflects the wider industry strategy of digital-native brands transitioning to physical retail to capture offline market share. By moving into shopping malls like City Creek, the company is positioning itself alongside established legacy retailers.
Shoppers in the area can now access the brand's full range of bodysuits, loungewear, and underwear in person rather than ordering online. This physical presence allows customers to try on products and browse the collection directly at the City Creek Center.
The takeaway
Retail expansion into regional malls allows digital-first clothing companies to build deeper local customer engagement. Residents looking for specific sizing or fit in neutral-toned loungewear can now visit the store to experience the products firsthand.
What happens next
A North Face retail location is scheduled to open at the City Creek Center by the end of 2026.
Further reading
Find more updates on new arrivals in the area on the Salt Lake City Openings & Closings section page.
Source note: This article includes information reported by Axios.
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