Sunshine Buns Secures $7 Million in Series A Funding
The Orem-based company plans to use the new capital to scale production and expand its retail presence nationwide.
Updated on Oct. 28, 2026 in Baking
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Orem-headquartered Sunshine Buns has raised $7 million in Series A funding to fuel its growth. The company, founded in 2022, produces frozen high-protein cinnamon rolls.
Why it matters
The new capital injection will allow Sunshine Buns to significantly ramp up production and inventory to support its retail expansion strategy. Additionally, the funding supports workforce growth, marketing initiatives, and continued product development.
Sunshine Buns produces frozen cinnamon rolls featuring 8 grams of protein per bun and real cream cheese frosting. The products come in original, cookies and cream, and strawberries and cream varieties.
The players
Sunshine Buns
An Orem-based food company that manufactures frozen, protein-enriched baked goods.
Chrisi Hammer
A co-founder of the company whose family recipe forms the basis for the brand's cinnamon roll products.
The details
The company relies on a 40-year-old recipe inherited from the mother of co-founder Chrisi Hammer. Its products are currently stocked at major retailers including Target, Hy-Vee, Gelson's, Bristol Farms, and select Southern California Costco warehouses.
Timeline
Sunshine Buns was founded in 2022.
Culture Shift
This move highlights the ongoing transformation of the frozen aisle as brands increasingly prioritize functional nutritional profiles over traditional calorie-dense treats. It follows the broader shift toward high-protein functional food options in retail.
Local shoppers in Orem can expect to see wider product availability as the company scales its distribution network. The expansion may lead to increased presence at regional retailers and potentially new job opportunities within the Orem community.
The takeaway
Consumers looking for protein-rich snack alternatives can anticipate wider availability of these frozen baked goods in the near future. This funding marks a significant milestone for the brand as it transitions from a regional player to a potential nationwide staple.
Further reading
Learn more about the latest innovations in the industry in our Baking section.
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