Waco Cattle Baron's Ball Raises $420,000

The annual fundraising event brought together 750 guests at MCC Highlander Ranch to benefit the American Cancer Society.

Updated on Oct. 27, 2026 in Philanthropy

A weathered wooden gate opens toward a vast, rolling Texas prairie under a vibrant, colorful sunset sky.
The annual Waco Cattle Baron's Ball raised more than $420,000 to fund research and patient resources for the American Cancer Society. AI Illustration. Upload story photo >

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The Central Texas Cattle Baron's Ball raised more than $420,000 to support the American Cancer Society. The event drew 750 attendees to the MCC Highlander Ranch in Waco.

Why it matters

Proceeds from the event support the mission of the American Cancer Society to fight cancer through research and patient resources. The fundraising effort included a targeted focus on colorectal cancer research during a high-value paddle raise.

The gala successfully secured $420,000 in total donations from 750 attendees. One individual contributed $40,000 during a specific paddle raise focused on colorectal cancer.

The players

American Cancer Society

This nationwide voluntary health organization is dedicated to eliminating cancer through research, education, advocacy, and service.

Courtney Gilmore Price

She served as the 2026 chair for the Central Texas Cattle Baron's Ball.

Tracy Byrd

He is a country music singer and performer who served as the event's headliner.

The details

Funds were generated through a combination of live auctions and a paddle raise activity. The evening featured a headline performance by country artist Tracy Byrd and marked the conclusion of Courtney Gilmore Price's term as event chair.

Timeline

  1. The event occurred on Saturday night, October 24, 2026.

Market Landscape

This gala reflects the broader trend of localized, high-profile charitable galas that anchor regional fundraising strategies for national non-profits. These events serve to consolidate community support and donor engagement against a competitive landscape of regional philanthropic initiatives.

Attendees and donors contribute directly to funding specialized research and support services for patients in the region. These funds remain local or contribute to the national organization's broader cancer treatment and research mission.

The takeaway

Large-scale charitable events like this rely on a mix of high-value individual contributions and broad attendance to meet donation goals. Community members looking to support such causes can participate in future galas or contribute through direct donations to the organization.

Further reading

Learn more about local giving initiatives in our Philanthropy section.

Source note: This article includes information reported by Kwtx.

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