Students Launched Campus Barber Service in Waco
Two residents have opened a pay-what-you-want haircut business located inside a local campus dorm.
Updated on Sept. 30, 2026 in College Life
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Students Isaac Williams and Brandon Martin have opened an on-campus haircut service known as Martin Cuts. Operating out of the Martin Residence Hall, the pair serves male students living both on and off campus.
Why it matters
The venture was created to provide a consistent and trusted barber option for students in Waco. By allowing clients to name their own price, the business offers a flexible and accessible service for the local student body.
Martin Cuts maintained 173 Instagram followers as of Sept. 29, 2026. The business operates a pay-what-you-want model for all clients.
The players
Isaac Williams
He is the founder of Martin Cuts who performs the haircuts for the on-campus service.
Brandon Martin
He manages the Instagram account and coordinates client scheduling for the business.
The details
Isaac Williams performs the haircuts while Brandon Martin manages all client communications and appointment scheduling. Customers coordinate their visits by sending direct messages through the business's Instagram page or by texting Williams directly.
Timeline
Sept. 29, 2026: Martin Cuts reached 173 followers on Instagram.
Culture Shift
This business follows the trend of students utilizing social media to launch micro-enterprises within university residence halls. It reflects a shift toward peer-to-peer campus services that bypass traditional commercial salons.
Students can book appointments directly via social media to access on-campus grooming services. The flexible payment model allows clients to determine the cost of their own haircut, directly impacting their personal monthly budgets.
The takeaway
Students looking to start their own businesses can effectively utilize social media platforms to manage appointments and build a client base with minimal overhead. Offering flexible pricing can be a powerful tool for gaining initial traction in a community where cost and accessibility are key concerns.
Further reading
For more trends on how students are managing their daily needs, visit the College Life section.
Source note: This article includes information reported by The Baylor Lariat - The official student news source.
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Would you prefer to use an on-campus student service for personal needs like haircuts?
