North American Millers' Association Named New Chair
The trade group gathered in San Antonio to install Chris Giguere as chair for a two-year leadership term.
Updated on Oct. 10, 2026 in Agriculture
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The North American Millers' Association held its annual meeting in San Antonio from Oct. 1 to Oct. 4, 2026. During the event, the organization officially appointed Chris Giguere to serve as chair for the 2026-2028 term.
Why it matters
The leadership change arrives as the association attempts to navigate shifting macroeconomic conditions and political pressures. Board members have identified declining consumption and the need for new communication strategies as critical priorities for the coming years.
Chris Giguere has begun a two-year term as chair, while Sheryl Wallace was appointed vice chair. The association also recognized 11 retired members for their service during the 2026 gathering.
The players
Chris Giguere
He is the newly appointed chair of the North American Millers' Association for the 2026-2028 term.
Sheryl Wallace
She was appointed as the vice chair of the North American Millers' Association.
Jim Meyer
He was presented with a 2026 Honorary Member Award by the North American Millers' Association.
Vance Taylor
He was presented with a 2026 Honorary Member Award by the North American Millers' Association.
The details
NAMA board members surveyed during the conference pointed to MAHA and declining consumption as central concerns requiring urgent attention. The organization intends to launch new advocacy efforts and revitalize a sustainability working group in 2027 to counter industry misinformation.
Timeline
The annual meeting took place in San Antonio from Oct. 1 to Oct. 4, 2026.
Chris Giguere serves as chair for the 2026-2028 term.
The organization plans to implement new action items in 2027.
Market Landscape
The association's current strategy follows the path set by the Grain Foods Foundation partnership to address industry misinformation. This move reflects a broader industry shift toward centralized advocacy to protect market share against declining consumption trends.
The organizational focus on grassroots advocacy and sustainability may influence future industry standards for milling products. Consumers could see changes in messaging regarding grain products as the association implements its new communication tools in 2027.
The takeaway
The association is prioritizing modernized communication to combat negative consumption trends. Members and stakeholders should expect a shift toward more aggressive advocacy and sustainability reporting throughout the coming year.
Further reading
Learn more about the latest developments in the Agriculture sector.
Source note: This article includes information reported by World Grain.
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