Allsup's Opened New Store in Odessa

The convenience retailer has expanded its regional presence with a new location at 16460 South Highway 385.

Updated on Sept. 21, 2026 in Openings & Closings

A wide view of a modern convenience store building and fuel canopy in a flat, sunlit desert landscape. — Yesway has opened a new Allsup's convenience store location in Odessa, Texas, marking a significant step in the company's regional retail growth strategy. AI Illustration. Upload story photo >

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Yesway has officially opened a new Allsup's store in Odessa, Texas. This expansion brings the company's signature food offerings and enhanced amenities to local drivers and residents.

Why it matters

The opening serves as a key milestone in the company's broader strategic initiative to increase its footprint across Texas. It provides a new service point for the local community and adds to the chain's growing network of retail locations.

Yesway has constructed 93 new-to-industry stores during the last five years. The new facility is situated at 16460 South Highway 385 in Odessa.

The players

Yesway

Yesway is a major convenience store operator that manages and expands the Allsup's retail brand.

Allsup's

Allsup's is a convenience store chain known for its signature food items and presence throughout the American Southwest.

The details

The newly opened Odessa location integrates signature Allsup's food offerings with expanded amenities designed to serve both daily commuters and long-haul drivers. This site functions as part of the company's operational growth strategy within the region.

September 21, 2026: The company announced the official opening of the new store.

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Market Landscape

This opening follows a pattern of strategic capital investment seen across the broader U.S. convenience store industry. It reflects a competitive race where major chains aggressively expand their footprint to secure market share in growing regional hubs.

Local shoppers and travelers gain access to the chain's established food menu and convenience amenities. The location provides a new option for fueling and daily errands for residents living near South Highway 385.

The takeaway

The addition of this facility highlights the continued focus on expanding services in high-traffic corridors to better reach local consumers. Residents should note that the new location is fully operational for all daily convenience needs.