Lubbock Music NOW Releases Holiday Album
Civic Lubbock's Holiday Music NOW collects eight tracks by local artists to mark the program's 10th anniversary.
Updated on Nov. 10, 2026 in Holiday Music

Lubbock Music NOW has released Holiday Music NOW, a special holiday edition celebrating 10 years of the program's albums featuring local artists. The album includes six original songs and two traditional holiday songs in the public domain.
Why it matters
The release spotlights Lubbock's local music community and gives residents a seasonal collection built from artists previously featured on the program's albums. It also marks a decade of the initiative Civic Lubbock developed in 2016 to recognize area musicians writing and performing original music.
The album contains eight tracks, six original and two traditional public-domain holiday songs, drawn only from artists previously featured on Lubbock Music NOW albums. The source does not report sales or streaming figures for the release.
The players
Civic Lubbock Inc.
Civic Lubbock Inc. is the Lubbock organization, established in 1956, that developed the Lubbock Music NOW program and oversees its Entertainment Lubbock Committee.
Dirk Fowler
Dirk Fowler is an associate professor in the School of Art at Texas Tech University who designed the album cover art for Holiday Music NOW.
The details
The Entertainment Lubbock Committee, under Civic Lubbock Inc., produced the album, with cover art designed by Dirk Fowler, an associate professor in the School of Art at Texas Tech University. Physical CDs are sold at A Beautiful Mess, Hollyhocks, Odds & Ends, The Maj Boutique, Cactus Theatre, the Buddy Holly Center Gift Shop, and the Select-a-Seat Box Office, and the album is also available on Spotify, Apple Music, and Amazon Music.
Timeline
2016: Civic Lubbock Inc. develops Lubbock Music NOW to recognize area musicians.
November 9, 2026: Holiday Music NOW is released, marking 10 years of the program's albums.
Program History
The holiday album extends the Lubbock Music NOW series, which Civic Lubbock Inc. began in 2016 to recognize area musicians writing and performing original music. Its release marks a decade of albums built from artists previously featured on the program.
Listeners can stream Holiday Music NOW on Spotify, Apple Music, and Amazon Music. Physical CDs are available at several Lubbock retailers and venues, including Cactus Theatre and the Buddy Holly Center Gift Shop.
The takeaway
Lubbock residents can pick up a physical copy or stream the album to hear local artists' holiday work in one collection. The release also offers a snapshot of the songwriters and performers the program has highlighted over its first decade.
Further reading
Explore more holiday music coverage from across the region.
More information
Find details on the program at Lubbock Music NOW program information.
Source note: This article includes information reported by Kcbd.










